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  • Prudential Singapore tops global MDRT Culture of Excellence (COE) Awards with 29 agency leaders recognised in 2026

    Prudential Singapore tops global MDRT Culture of Excellence (COE) Awards with 29 agency leaders recognised in 2026

    Agency leader Bryan Phang is the sole COE (Diamond Agency) winner to achieve four consecutive award wins; Prudential’s solid showing underpinned by its strong knowledge sharing and mentorship culture

    SINGAPORE – Media OutReach Newswire – 7 July 2026 – Prudential Singapore (“Prudential”) achieved the strongest showing globally in the 2026 Million Dollar Round Table (MDRT) Culture of Excellence (COE) Awards, with 29 agency leaders recognised out of 68 winners worldwide. This was up from 13 winners in 2025, reflecting the strong progress made by Prudential’s agency force. Accounting for more than two in five award recipients this year, Prudential had the highest number of MDRT COE Award winners globally.

    The MDRT COE Award recognises agency leaders who deliver strong outcomes across six dimensions of agency management1: production, retention, recruitment, persistency, whole person, and MDRT or MDRT Academy membership.

    Mr Rom Lee, Chief Agency Officer, Prudential Singapore, said: “Having 29 agency leaders recognised on the global MDRT Culture of Excellence Awards, up from 13 last year, is a strong affirmation of the standards our leaders set for themselves and their teams. Beyond individual achievement, it reflects a culture grounded on discipline, a strong MDRT sharing culture and a deep commitment to helping customers make confident financial decisions.

    “We have worked to create an environment where financial representatives can grow their careers, perform at a high level and be recognised for their achievements. As customer needs continue to evolve, this culture of excellence will remain central to how we develop a trusted, future-ready agency.”

    MDRT COE Award winner Mr Bryan Phang, Financial Services Director, Prudential Singapore, is the only Diamond Agency recipient globally to achieve this distinction for a fourth consecutive year. This year, the agency went a step further by achieving all six criteria of the Award. Said Mr Phang: “Earning this recognition for a fourth consecutive year is meaningful. The best teams make each other better. For us, it’s about developing people, building leaders and creating a culture that can sustain success over time. We hope this recognition raises the bar for what strong agency culture and high standards can achieve.”

    New MDRT COE Award winner, Ms Chiam Shu Yi, Wealth Director, Prudential Financial Advisers Singapore, Platinum Agency, is recognised for developing the careers of young and mid-career financial representatives. Said Ms Chiam: “Success is never built alone. The greatest fulfilment in leadership is investing in people, helping them discover hidden confidence, and reach milestones which they thought were out of reach. By supporting others, you empower them to grow, succeed, and build lives and careers they are proud of.”

    Agency leaders awarded the MDRT Culture of Excellence Award include:

    Diamond Agency (five out of six criteria met)
    • Ang Wei Boon, Financial Services Manager
    • Augustine Seah, Senior Executive Wealth Director
    • Bryan Phang, Financial Services Director
    • Dexter Goh, Financial Services Director
    • Han Chi Teng, Financial Services Director
    • Joyce Chan, Financial Services Director
    • Nicole Ng, Senior Financial Services Manager
    • Shalyn Lee, Senior Executive Wealth Director
    • Tan Chin Sian, Financial Services Director
    • Wesley Ee, Associate Wealth Director
    • Yugi Toh, Senior Executive Wealth Director

    Platinum Agency (four out of six criteria met)
    • Chiam Shu Yi, Wealth Director
    • Diana Ng, Financial Services Director
    • Joe Goh, Financial Services Director
    • Jaslyn Ng, Financial Services Director
    • Kenny Siew, Financial Services Director
    • Thomas Lee, Senior Executive Wealth Director
    • Tricia Tan, Senior Financial Services Director
    • Zinc Goh, Executive Wealth Director

    Gold Agency (three out of six criteria met)
    • Alvis Thor, Group Financial Services Director
    • Andrew Ang, Financial Services Director
    • Gerald Wu, Executive Wealth Director
    • Jaden Wang, Executive Wealth Director
    • Jeffrey Yen, Senior Financial Services Manager
    • Jocelyn Kau, Senior Wealth Director
    • Josephine Ho, Financial Services Director
    • Ng Ling Hoong, Financial Services Manager
    • Shannon Loke, Group Financial Services Director
    • Tracy Chia, Financial Services Director

    Three-time consecutive Award winners
    • Augustine Seah, Senior Executive Wealth Director
    • Joyce Chan, Financial Services Director
    • Han Chi Teng, Financial Services Director
    • Jaslyn Ng, Financial Services Director
    • Jaden Wang, Executive Wealth Director

    Prudential’s agency force has continued to deliver strong results and a consistently growing number of qualifiers. In 2026, it had 1,425 MDRT qualifiers, including 186 Court of The Table (TOT) and 73 Top of the Table (TOT) qualifiers, as well as 29 MDRT COE Award winners.

    Prudential continues to invest in capability building across its agency force through training and professional development pathways. These include the Financial Consultant Induction Programme (FCIP) for new joiners, which leads to an Institute of Banking and Finance Qualified (Level 1) certification, as well as leadership development tracks such as the Chartered Insurance Agency Manager designation.

    The company also equips financial representatives to serve affluent and high-net-worth customers through its in-house High Net Worth Skill Up Series and external programmes including the Certified Affluent Wealth Adviser and Advanced Affluent Wealth Adviser courses by the Wealth Management Institute. In 2024, Prudential also enhanced its Management Associate Programme (MAP) to support fresh graduates and young professionals pursuing a career as financial representatives2.

    Prudential has 5,400 financial representatives with its tied agency and financial advisory arm, Prudential Financial Advisers Singapore, as of 31 December 2025.

    1 For more information on criteria for MDRT Culture of Excellence Awards, please visit: https://www.mdrtcenter.org/culture-of-excellence-awards
    2 For more information about the enhanced Management Associate Programme, visit: https://www.prudential.com.sg/about/newsroom/press-release/2024/prudential-ramps-up-hiring

    Hashtag: #Prudential #PrudentialSingapore #MDRTCOE #MDRTCultureofExcellenceAward




    The issuer is solely responsible for the content of this announcement.

    About Prudential Assurance Company Singapore (Pte) Ltd (Prudential Singapore)

    Prudential Assurance Company Singapore (Pte) Ltd is one of the top life and health insurance companies in Singapore, serving the financial and protection needs of the country’s citizens for 95 years. As at 31 December 2025, it has S$66.3 billion funds under management. The company has an AA Financial Strength Rating from leading credit rating agency Standard & Poor’s and delivers a suite of well-rounded product offerings in Protection, Savings and Investment through multiple distribution channels including a network of 5,400 financial representatives.

    About MDRT Center for Field Leadership

    The MDRT Center for Field Leadership was created exclusively for financial services field and home office leaders. As a separate, individual membership association with innovative leadership development strategies, the MDRT Center provides its members with exceptional value and leadership growth opportunities. MDRT Center membership allows increased engagement within the MDRT community while allowing leaders to develop a culture of excellence within their respective organizations. To learn more visit

  • New Ogilvy Study Reveals a Crisis of Brand Belief in Hong Kong

    Over 90% Take Punitive Action Against Brand Doubt, While 61% Have Walked Away

    HONG KONG SAR – Media OutReach Newswire – 6 July 2026 – Hong Kong consumers have very low tolerance for brands and organisations that are deemed not believable, responding with rapid and decisive backlash when corporate promises trigger doubt. According to a new study on “The Believability Economy” by Ogilvy and YouGov, local residents quickly escalate from questioning claims to complaining on social media, switching to competitors, and fully disengaging. Part of a seven-market Asia Pacific initiative, the Hong Kong SAR edition of Ogilvy’s “Believability Index: The Power of Proof” reveals how critical proof has become to maintaining brand survival.

    Believability Index HK Infographics
    Believability Index HK Infographics

    Silent Disengagement Directly Threatens Revenue

    When believability falters, consumer action is almost universal. Of the 1,032 Hong Kong residents aged 18 and over surveyed between late April and early May 2026, 94% stated that they take punitive action once they harbour doubts about a brand or organisation, leaving only 6% with their behaviours unchanged. The local backlash is only slightly below the APAC average of 96%.

    This belief-triggered disengagement also inflicts immediate financial consequences: 61% of Hong Kong respondents (70% in APAC) have stopped engaging with or purchasing from a brand or organisation over the past 12 months due to a lack of belief in its claims.

    More importantly, silent forms of disengagement dominate the Hong Kong market. Nine in 10 Hongkongers (89%) opt for “silent disengagement”, walking away without saying a word. This quiet exit also carries a severe commercial penalty: it includes 46% who stop purchasing altogether and 32% who migrate to a competitor.

    “The research findings are a stark wake-up call for brands and organisations, and show believability makes or breaks consumer decisions in immediate and severe ways,” said Clara Shek, President, Ogilvy Public Relations Hong Kong. “The Hong Kong findings reflect a broader trend in the Asia Pacific region: disengagement often combines quiet withdrawal with more visible signals. Brands and organisations must recognise that what they see publicly is only part of the picture — the quieter, unseen behaviours are dangerous and could be the silent killers of an organisation’s success.”

    Vocal punishment is common. Over half (58%) of the respondents say they would take public or semi‑public action, such as:

    • Telling friends, family or colleagues not to support the brand or organisation (30%)
    • Reporting or flagging organisational content as misleading (17%)
    • Leaving a negative review or public comment (15%)
    • Actively and publicly avoid their content (14%)
    • Contacting them directly to express concerns (12%)
    • Posting personal experiences directly on social media (10%)

    Lack of Competence and Ethics Triggers Consumer Disengagement

    When consumers abandon a brand or organisation due to a breakdown of belief, the top reasons that prompted them to stop engaging or stop purchasing in the past 12 months tie directly to operational execution:

    • Products and services didn’t deliver what was promised (34%)
    • The brand or organisation handled an issue or mistake poorly (29%)
    • Poor business ethics (27%)

    Communication missteps also erode foundational belief. A quarter of consumers (25%) state that exaggerated or misleading communications have prompted them to disengage, and 24% disengage when a brand or organisation is unresponsive to issues they raise. In contrast, influencers and spokespeople play a smaller role in believability-driven disengagement — only 15% of respondents report that they would stop engaging with a brand or organisation because a spokesperson or influencer loses credibility.

    Drivers of Believability

    In Hong Kong, believability is driven far more by the credibility of the source than by the creative style of the content, and people rely primarily on their own judgement or official sources, rather than influencers or highly-polished content. Three quarters (76%) of Hong Kong residents rely on credibility-related influences (such as credible sources and multiple sources), 62% rely on personal perception (whether information aligns with existing knowledge), 59% turn to reviews, and 43% turn to peer validation.

    Across all ages, the top drivers of belief are consistently rooted in familiarity and prior experience:

    1. A source they already find credible (43%)
    2. Information that aligns with their own knowledge or experience (34%)
    3. Official or institutional sources (30%)

    Conversely, the signals that dominate digital and social media culture — polished and professionally produced content (8%), the amount of people engaging with or sharing the information (16%), and “authentic” creator content (12%) — sit at the bottom of the list as factors that influence whether they believe new information about a brand or organisation.

    The Channel Paradox – Where Belief and Scepticism Collide

    The Ogilvy Believability Index 2026 finds that mainstream media and official brand channels remain the most influential sources of increased belief in Hong Kong. Almost two-thirds (58%) of Hong Kong residents say information from mainstream media increases their belief in brands and organisations that matter to them, and half (50%) say official brand channels improve belief. Both sources were greeted with relatively minimal scepticism (7% and 8% respectively).

    Influencer content and private messaging apps tell a more complex story. The study shows that 30% of Hong Kong consumers say information from social media influencers and KOLs increase their belief, but 26% express heightened scepticism. Private group chats such as WhatsApp show the same near‑equal split: 30% say these channels strengthen their belief, while 26% say they make them more doubtful. In these environments, brands and organisations aren’t generating belief alone — they’re generating belief and doubt in almost equal measure.

    “Social media channels may be influential in reach and visibility for brands and organisations, but they are far less effective at strengthening belief,” Ms. Shek said. “In fact, they often create a mix of belief and doubt – a paradox that organisations need to navigate carefully. Traditional tracking tools can create a blind spot for senior leadership as organisations run the risk of over-indexing spending on the exact platforms that are triggering scepticism.”

    The importance of mainstream media echoes the latest findings in South China Morning Post’s (SCMP) Intersection of Influence study released on June 24, 2026. The SCMP study shows news media commands the highest attention of any channel in Hong Kong, significantly outperforming other channels (such as social media) in terms of audience focus and staying power. Sixty-one percent (61%) say news reports stay with them long after reading, and 16% use the information to make important decisions. For believability, this shows that news environments don’t just attract attention; they generate intentional, lasting and active engagement in the content.

    Negative Ripple Effect for Other Brands

    When believability breaks, it spreads. A third (31% local; 36% in APAC) of consumers admit that when their belief in a brand or organisation is lost, they become more wary or suspicious, with 38% of Hong Kong consumers (29% in APAC) reporting that they will subsequently minimise their use of similar products or services from other brands and organisations.

    Restoring Belief – Action is Louder Than Words in Hong Kong

    On the bright side, 82% of Hong Kong residents (85% in APAC) say belief can be restored. Only 14% of Hong Kong residents (11% in APAC) say that once belief in a source is lost — whether an organisation, media outlet, or public figure — it can never be regained.

    When it comes to restoring belief, Hong Kong consumers respond most positively to concrete action. Half (50%) say an organisation must “actively fix the issue” before they will believe them again – a requirement that ranks well above a “public acknowledgement” (40%). Furthermore, another 40% believe it is important to “demonstrate consistent accuracy.”

    For Hongkongers, these concrete actions carry far more weight than shifts in communication style alone. Only 29% of respondents feel that being “more transparent or further evidence-based” in their communication helps restore belief, while only 13% say “endorsements from respected individuals” helps restore belief. In other words, accountability and follow‑through are the real drivers of believability.

    “Consumers are open to brands and organisations that take actions to repair that credibility. The path to redemption clearly lies in tangible action – correcting problems, publicly acknowledging mistakes and demonstrating consistency. As the findings show, accountability is the ultimate currency of belief,” said Ms. Shek at Ogilvy.

    “Despite the popularity of social media and digital channels, Ogilvy’s Hong Kong edition of the ‘Believability Index: The Power of Proof’ calls for a rethink on marketing and issue management approach,” Ms. Shek concluded. “To protect against silent disengagement, leaders must deliver on their core promise, tackle issues transparently, and anchor their communications in mainstream media and official channels, with mindful management of social media and influencer strategy recognising these channels’ belief-scepticism double-edged impact on consumers.”

    Hashtag: #Ogilvy

    The issuer is solely responsible for the content of this announcement.

    About Ogilvy’s 2026 Believability Index: Power of Proof

    The Hong Kong edition of “Believability Index: The Power of Proof” was conducted online between 22nd April – 4th May 2026. The sample comprised an online representative sample of 1,032 Hong Kong adults aged 18 years and older. Total sample size for Ogilvy’s seven-market Asia Pacific Believability Index 2026 was 7,176 adults in Australia, Indonesia, Singapore, Malaysia, the Philippines, Mainland China and Hong Kong SAR (1,032). All figures, unless otherwise stated, are from YouGov Plc. The figures have been weighted and are representative of all respective market adults (aged 18+). Ogilvy designed the questionnaire in collaboration with YouGov.

    About Ogilvy PR

    Ogilvy PR and Influence is a global creative communications agency that partners with organisations to drive value and growth. We build brands, protect reputations, and earn attention and influence through creative storytelling informed by data, and fuelled by technology. Our specialist practice areas offer media relations, social and digital communications, external and internal stakeholder communications, issues and crisis management, and stakeholder engagement. We are the region’s largest and most specialised public relations and public affairs consultancy.

  • 奧美最新香港研究顯示：品牌正面臨「可信度危機」

    奧美最新香港研究顯示：品牌正面臨「可信度危機」

    逾九成香港消費者對「存疑品牌」採取懲罰性行動，六成「悄然離場」

    香港 – Media OutReach Newswire – 2026年7月6日 – 香港消費者對他們認為失去可信度的品牌容忍度極低，一旦企業承諾引發質疑，港人會迅速採取果斷的抵制行動。全球領先的整合傳播機構奧美（Ogilvy）與市場研究機構YouGov 合作，針對「可信度經濟」（The Believability Economy）發表最新調查報告，顯示當香港消費者認為企業失去可信度時，反應會迅速升級 ── 從最初質疑、到在社交媒體公開投訴、轉投競爭對手，甚至徹底與品牌「斷絕關係」。這項名為《可信度指數：實證的力量》（Believability Index: The Power of Proof）的研究橫跨亞太區七個市場，當中香港特別行政區部份揭示了「實證」（Proof）對品牌及機構的重要性。

    Believability Index HK Infographics.jpeg

    「悄然離場」直接威脅企業營收

    調查於2026年四月底至五月初訪問了1,032名18歲或以上香港市民，當中高達 94% 受訪港人表示，一旦對品牌或機構產生懷疑，便會採取「懲罰性行動」（略低於亞太地區平均的96%）；僅 6% 的受訪者表示其行為不會受到影響。

    這種因失去「可信度」而引發的「離場行為」，同時直接威脅企業的實際收入：61% 的受訪港人（亞太區平均為 70%）坦言，在過去 12 個月內，曾因為對品牌宣稱有所質疑而停止與該品牌的互動或停止購買其產品。

    值得企業警惕的是，香港市場普遍存在消費者「悄然離場」的現象。接近九成香港受訪者（89%）選擇悄無聲息地放棄品牌，惟這種靜默同時帶有嚴厲的商業懲罰：當中46% 受訪者會完全停止購買，而32% 受訪者更會轉投品牌競爭對手的懷抱。

    奧美公關香港區總裁石嘉麗（Clara Shek）表示：「這次的研究結果為各大品牌及機構敲響警號。數據表明，品牌的『可信度』足以決定消費者去留。香港的調查結果反映了亞太區的廣泛趨勢：消費者的流失有時帶有明顯信號，但更多是悄然發生的。企業必須意識到，網上看到的輿論或投訴只是冰山一角；那些不著痕跡、默默流失的消費行為，才是危害品牌生存的『隱形殺手』。」

    公開的「懲罰行動」亦相當普遍。超過半數（58%）香港受訪者表示會對失去可信度的品牌採取公開或半公開的「譴責行動」，包括：

    • 向親友或同事表示不支持該品牌（30%）
    • 舉報該品牌內容為誤導資訊（17%）
    • 公開留下負面評論或意見（15%）
    • 主動並公開地避免相關品牌的資訊（14%）
    • 直接聯絡品牌表達關注（12%）
    • 在社交平台分享個人體驗（10%）


    品牌營運與商業道德引致消費者流失

    當消費者因「不再相信」而放棄某個品牌或機構，促使他們在過去12個月內停止與品牌或機構互動或不再購買其產品的導火線往往直接指向「營運執行」：

    • 產品或服務未能兌現承諾（34%）
    • 品牌對危機或錯誤處理不當（29%）
    • 商業道德欠佳（27%）

    溝通問題同樣會削弱品牌的可信度，四分之一的受訪者（25%）表示，誇大或誤導性的宣傳令其卻步；同時，24% 的受訪者表明會因品牌在收到反饋後未有回覆而選擇離開。相比之下，代言人或網紅（KOL）在這場「可信度危機」中的直接影響較少 —— 僅有15%的受訪者表示，會因為代言人或網紅失去公信力而停止與有關品牌的互動。

    提升可信度的因素

    在香港，品牌的可信度主要建基於「資訊來源的公信力」，而非內容的創意風格。香港消費者傾向相信個人判斷或官方渠道，而非由網紅傳遞或包裝精美的內容。高達四分三（76%）香港受訪者表示「可信的來源」（如權威來源、多方核實）有助他們相信新的品牌資訊；62% 受訪者側重「個人認知」（資訊是否與現有知識相符）、59% 會參考用戶評論，43% 則看重同儕驗證。

    在所有年齡層中，港人認為建立「可信度」的核心要素始終植根於「熟悉度」及「既有經驗」：

    1. 消息來源屬於自己信任的渠道（43%）
    2. 資訊與自身的知識或經驗相符（34%）
    3. 資訊來自官方機構或權威組織（30%）

    相反，目前正主導數碼營銷的常見指標 ── 例如專業精美的內容（8%）、社交媒體上的互動及分享數（16%），以及強調「真實感」的創作者內容（12%），在港人權衡品牌或機構資訊的可信度時，影響力反而最低。

    傳播渠道：強增還是削弱可信度？

    奧美發布的《可信度指數》2026年調查顯示，主流媒體以及品牌官方渠道仍然是香港企業建立可信度的最重要來源。近六成受訪港人（58%）認為主流媒體有助增強品牌資訊的可信度，約半數（50%）認同官方渠道的可信度，而這些渠道所引發的質疑相對較少（分別僅為7% 及8%）。

    相反，透過「網紅」或「通訊軟件」傳播資訊則呈現可信度「正負對沖」的複雜局面。研究顯示，30% 的受訪港人表示網紅或意見領袖（KOL）的內容有助增強品牌資訊的可信度，但同時有26% 受訪者認為這些內容令他們更加懷疑品牌資訊；在通訊軟件（如 WhatsApp）私密群組中發布的訊息亦然（30% 同意增加可信度，26% 則表示更加懷疑）。在這些渠道中，品牌或機構在建立可信度的同時，亦面臨質疑。

    石嘉麗指出：「社交媒體在提升品牌觸及率與曝光度上固然有效，但在建立更深層的『可信度』上成效卻相當有限，甚至會帶來疑慮。這對企業管理層來說是一個警號 ── 傳統的監測工具可能會帶來盲點，令品牌盲目投放大量資源在那些容易引發消費者質疑的平台上。」

    此報告揭示了主流媒體的影響力，這與《南華早報》於2026年6月24日發布的《Intersection of Influence》調查結果不謀而合。該調查指出，相較其他平台（如社交媒體），香港受眾明顯對新聞媒體擁有更高的專注度及持久度。61% 受訪者表示新聞內容會在腦海留下長遠印象，更有16%受訪者表示會依據新聞資訊做出重要決策。這項調查顯示，在決定哪些資訊值得相信時，新聞媒體不僅能吸引眼球，更能引導消費者進行主動且深入的思考。

    負面漣漪效應：一個品牌的「可信度危機」，有機會牽連整個行業

    當單一品牌引發「可信度危機」，其負面衝擊有機會蔓延至整個行業。約三分之一受訪者（香港 31%；亞太區 36%）承認，一旦不再相信某個品牌或機構，他們將會對同類品牌抱持戒備與懷疑；高達 39% 的香港受訪者（亞太區 29%）更會連帶減少使用該行業內其他品牌的產品或服務。

    重建可信度：在香港，行動更實際

    調查同時指出，高達82% 受訪港人（亞太區為85%）認為，可信度是可以重建的；只有14% 香港受訪者（亞太區為11%）認為，一旦不再相信某個資訊來源，無論是品牌、媒體還是公眾人物 ，便永遠無法挽回。

    在重塑可信度時，香港消費者最重視品牌的「實質行動」。高達半數香港受訪者（50%）明確指出，企業必須「主動修正錯誤或解決問題」，他們才會考慮重新相信該品牌 ── 這種實際行動遠比「公開承認責任」（40%）更為關鍵。此外，另有 40% 的受訪者認為，「品牌與機構保持資訊準確一致」有助重建可信度。

    對港人而言，這些實質營運改善比單純調整溝通方式來得重要。僅 29% 受訪者認為，企業在言論上「提高透明度或提供更多論證」有助重建可信度；亦只有13% 人表示會因品牌「獲得權威人士肯定」而重建可信度。這些數據表明，主動承擔責任及貫徹執行，才是贏回港人信心的關鍵。

    石嘉麗指出：「重塑可信度的關鍵在於實際行動 ── 糾正問題、展現出始終如一的準確性，並公開承認錯誤。正如調查所示，『承擔責任』才是建立可信度的基石。」

    石嘉麗總結道：「雖然社交媒體與數碼渠道愈趨普及，但奧美香港發佈的《可信度指數：實證的力量》促使企業重新審視市場營銷及危機管理的策略。為防範消費者無聲流失，企業管理層必須堅守品牌的核心承諾、以透明方式處理危機問題，更重視在權威媒體及官方渠道上的溝通，同時審慎管理社交媒體及意見領袖相關的策略，認清其在建立可信度與引發質疑上的雙刃劍效應。」

    Hashtag: #Ogilvy #奧美

    The issuer is solely responsible for the content of this announcement.

    關於奧美2026年度《可信度指數：實證的力量》調查報告

    奧美《可信度指數：實證的力量》研究當中的香港特別行政區部分於 2026 年 4 月 22 日至 5 月 4 日期間於線上進行。這項橫跨亞太區七個市場的調查訪問了來自澳洲、印尼、新加坡、菲律賓、馬來西亞、中國大陸及香港特別行政區等地，合共7,176 名18歲或以上的受訪者，當中包括 1,032 名 18 歲或以上的香港成年人士。除非另有說明，否則所有數據均來自 YouGov Plc。所有數字經過加權處理，以代表各個市場的成年人口結構（18 歲以上）。此問卷由奧美與 YouGov 共同設計。

    關於奧美公關（Ogilvy PR）

    奧美公關（Ogilvy Public Relations）是全球領先的整合傳播與公關顧問機構，亦是亞太區規模最大、最具影響力的公關與影響力傳播（Influence）品牌之一。我們致力於將「大創意」（Big Ideas）結合數據分析與科技，為企業及品牌提供全方位的策略傳播諮詢、危機與商譽管理、媒體關係、社交媒體及數碼傳播方案。透過無界限的創意與專業影響力，奧美公關持續協助客戶在變動的市場中建立信任、驅動變革並創造深遠的社會影響力。欲瞭解更多資訊，請瀏覽官方網站：。

  • Singapore Team Crowned Champion at the Inaugural Asian Hackathon for Green Future 2026 in Vietnam

    Singapore Team Crowned Champion at the Inaugural Asian Hackathon for Green Future 2026 in Vietnam

    HANOI, VIETNAM – Media OutReach Newswire – 6 July 2026 – Outperforming 439 teams and nearly 1,500 participants from 22 countries and territories, Team Helios, comprising two participants, Pratham Ranjan and Alok Vernekar from Nanyang Technological University, Singapore, has been crowned champion of the Asian Hackathon for Green Future 2026, a competition dedicated to developing technology-driven solutions for a sustainable future.

    Prof. Duong Nguyen Vu, Chair of the Competition's Judging Panel, Vice Provost for Graduate Education at VinUniversity, and Chief Scientific Officer at VinUniversity's Center for AI Research (right), and Dr. Thai-Ha Le, Managing Director of the "For Green Future" Foundation, Vingroup, present the First Prize to Team Helios. Photo: Organizing Committee.
    Prof. Duong Nguyen Vu, Chair of the Competition’s Judging Panel, Vice Provost for Graduate Education at VinUniversity, and Chief Scientific Officer at VinUniversity’s Center for AI Research (right), and Dr. Thai-Ha Le, Managing Director of the “For Green Future” Foundation, Vingroup, present the First Prize to Team Helios. Photo: Organizing Committee.

    The competition was jointly organized by three not-for-profit entities under Vingroup: the “For Green Future” Foundation, VinUniversity, and the Vingroup Young Technology Talent Club (VinTechTalent). It is the first pan-Asian environmental hackathon exclusively for undergraduate and master’s students to be held in Vietnam. The Final Round and Awards Ceremony took place on July 4 at VinUniversity, Hanoi.

    With the project titled “An Urban Simulation Platform for Low-Carbon Infrastructure,” Team Helios won the First Prize, worth USD 8,000. The team’s solution addresses a critical challenge facing many cities today: how to determine whether a green infrastructure project will truly be effective before committing significant resources to its implementation.

    The team developed a district-level urban simulation platform that enables users to test options such as EV charging stations, public transportation, solar energy, and climate-resilient infrastructure, while assessing their expected impacts on travel behavior, emissions, costs, and the power grid. The solution helps city authorities identify projects worth investing in, avoid wasting resources on ineffective initiatives, and accelerate the transition to low-carbon cities.

    The Second Prize, worth USD 5,000, was awarded to Team VFluxion, comprising four participants, Nguyen The Anh, Vu The Vinh, Tran Hung Vi, and Do Thi Nhu Y, from the University of Information Technology, Vietnam National University Ho Chi Minh City, Vietnam.

    VFluxion’s solution addresses an increasingly important need in the transition to green mobility: how to effectively connect and coordinate electric vehicles with urban energy systems.

    The team proposed a platform that coordinates bidirectional charging and discharging, enabling electric vehicles not only to consume energy but also to serve as distributed energy storage resources that can help balance electricity demand when needed. The solution aims to optimize energy use, enhance power grid stability, reduce the need to deploy high-emission backup power sources, and protect battery longevity.

    Two Third Prizes, each worth USD 3,000, were awarded to two teams from Vietnam: Future Greener and ALT F4.

    Team Future Greener, comprising Nguyen Nguyen Tam Nhu, Truong Dong Hung, Pham Ho Kim Ngan, and Bui Hoai Ngoc from UEH.ISB Honours College, University of Economics Ho Chi Minh City, and FPT University’s Ho Chi Minh City campus, developed a project addressing the challenge of managing the life cycle of electric vehicle batteries amid the rapid growth of electric mobility, which brings with it the risk of used batteries being stored, discarded, or handled unsafely.

    The platform tracks battery information throughout its life cycle, supports battery health assessment, and helps determine whether a battery should be repurposed or sent for recycling. The solution aims to reduce environmental risks from discarded batteries, increase transparency in the used EV market, and promote a circular economy in the battery industry.

    Team ALT F4, comprising Nguyen Tuan Minh, Nguyen Thanh Vinh, and Tran Phi Anh Nhat from the University of Science, Vietnam National University Hanoi, British University Vietnam (BUV), and Hanoi University of Science and Technology, won a Third Prize for its early warning system for saltwater intrusion.

    The system monitors water conditions in estuarine areas, forecasts the risk of saltwater intrusion 24 to 72 hours in advance, and sends alerts in Vietnamese directly to the phones of farmers and local officials. This early warning window can enable timely action to close sluice gates, preserve freshwater supplies, and adjust irrigation practices, thereby reducing crop losses, protecting farmers’ livelihoods, and strengthening resilience to climate change.

    The Organizing Committee also awarded five Consolation Prizes, each worth USD 1,000, to Project Gaia from Vietnam, AVERTIX from India, ReRootSG from Singapore, Forust from Hong Kong, China, and Seekers from India.

    To reach the Final Round, the 30 finalist teams underwent a selection and training journey lasting nearly three months. From 439 teams that entered the Preliminary Round with project proposals and introductory videos, the Top 30 teams advanced to a month-long online training program with multidisciplinary experts to sharpen their problem-solving approaches and prepare for the final challenge.

    At VinUniversity, the finalist teams took part in an intensive 36-hour hackathon, during which they analyzed real-world challenges, developed solutions, built functional prototypes, and refined their final presentations under the guidance of expert mentors from Vingroup’s technology companies.

    Reflecting on the competition’s outcome, Dr. Thai-Ha Le, Managing Director of the “For Green Future” Foundation, Vingroup, said: “What makes us proud is that the Asian Hackathon for Green Future 2026 has shown that Vietnam can truly become a regional hub for Asia’s young talent in the journey of innovation for sustainable development. Here, cross-border ideas are not only shared, but also tested, refined, and transformed into practical solutions capable of creating lasting value for communities.”

    From energy and transportation to climate, water resources, and agriculture, the environmental challenges facing Asia increasingly transcend national borders and demand regional collaboration. By bringing together young talent from diverse countries and disciplines, the Asian Hackathon for Green Future aims to foster a regional space for collaboration, where knowledge, technology, and diverse perspectives can converge, complement one another, and develop into solutions with the potential to create real-world impact.

    Following the success of its inaugural edition, the competition will return for a second season in 2027 with an expanded scale and geographical reach, aiming to attract more young talent from across Asia and other regions of the world to jointly develop solutions for a green and sustainable future.

    Hashtag: #Vingroup

    The issuer is solely responsible for the content of this announcement.

  • TOBLERONE推出”终极臻礼”： 施华洛世奇水晶打造的Toblerone水晶三角棒

    TOBLERONE推出”终极臻礼”： 施华洛世奇水晶打造的Toblerone水晶三角棒

    瑞士苏黎世 – Media OutReach Newswire – 2026年7月6日 – 瑞士经典巧克力品牌Toblerone将”Never Square”（”拒绝平庸”）的品牌理念化为现实，以施华洛世奇水晶工艺打造Toblerone水晶三角棒，呈现出一件令人惊艳、兼具美感与公益意义的艺术之作——这正是Toblerone今日隆重呈献的”终极臻礼”。

    幕后花絮——施华洛世奇水晶打造的Toblerone水晶三角棒
    幕后花絮——施华洛世奇水晶打造的Toblerone水晶三角棒

    其中的核心单品是施华洛世奇水晶打造的Toblerone水晶三角棒：一款极为罕见的手工水晶复刻品，其原型正是常作为大众旅行伴手礼的Toblerone经典三角巧克力。极具辨识度的造型， 精湛出众的工艺—— 每件均带有独立编号与专属认证，是独一无二的限定藏品。

    终极臻礼：全球公益竞拍

    2026年7月1日到7月31日，途经部分全球枢纽机场（雅典、德里、多哈、迪拜、法兰克福、马德里、纽约肯尼迪、新加坡和苏黎世）的旅客可以沉浸式体验以这终极臻礼为主题的快闪空间，更有机会现场竞拍施华洛世奇水晶打造的Toblerone水晶三角棒。

    施华洛世奇水晶打造的Toblerone水晶三角棒
    施华洛世奇水晶打造的Toblerone水晶三角棒

    每场竞拍都会对接所属机场的长期合作公益伙伴——这些机构深耕当地社区，由机场自主选定。 所有竞拍所得将100%捐赠给当地指定的公益机构。

    此外，此次竞拍面向全球所有公众开放， 无需旅行也可参与。可在线参与竞拍（需遵守适用条款与条件）；请点击此处访问竞拍网站，或者点击此处进一步了解相关公益机构。

    施华洛世奇水晶打造的Toblerone水晶三角棒在施华洛世奇水晶世界的
    施华洛世奇水晶打造的Toblerone水晶三角棒在施华洛世奇水晶世界的”水晶穹顶”正式亮相

    施华洛世奇水晶打造的Toblerone水晶三角棒：背后的故事

    Toblerone于1908年诞生于瑞士，其产品标志性的三角轮廓是全球辨识度最高的品牌造型之一。长久以来，数代旅行者都已习惯将Toblerone巧克力作为伴手礼带回家：一份小巧却令人沉醉的甜蜜、品质始终如一的瑞士专属心意。

    为了生动呈现Toblerone水晶三角棒，Toblerone特邀施华洛世奇打造这款臻品。 施华洛世奇以无与伦比的品质、工艺与创意打造多元产品矩阵。该品牌1895年创立于奥地利，设计、生产并销售高品质的水晶、人造宝石及珠宝等成品。

    两大品牌的共通之处不止于阿尔卑斯山的地域渊源，更秉持同一理念：品质绝非细节，而是根本所在。值得打造的事物，就值得倾心制作。世界上许多经久流传的经典之作往往兼具美感，同时又始终保持本真的纯粹。

    最终呈现的成果，便是施华洛世奇水晶打造的Toblerone水晶三角棒：它保留了Toblerone极具辨识度的标志性三角造型，将原本浓郁醇厚的巧克力内核，依托施华洛世奇的水晶工艺重新塑造成一件高端典藏艺术品。

    Toblerone全球旅游零售部总裁Iain Livingston表示：”Toblerone从来都不只是巧克力。它更彰显着一种仪式感，是旅行的象征，也是全世界认知度最高的礼品之一。施华洛世奇水晶打造的Toblerone水晶三角棒完全是我们品牌特质的自然流露：坚守品质，却从不故作高深。这款’终极臻礼’正是这种特质的完美结晶，它将筹集善款支持优质公益项目，助力让世界变得更美好。”

    水晶背后的工艺

    每一支施华洛世奇水晶打造的Toblerone水晶三角棒，都得益于该品牌深厚的精湛工艺和专属设计研发：

    • 以经典Toblerone三角巧克力棒为原型，于奥地利制作
    • 单支重851克，长305毫米
    • 每支表面拥有546个独立切割切面
    • 历时140小时研发，65小时100%纯手工制作
    • 采用高精度切割技术，拥有无可比拟的璀璨光泽


    终极礼盒：面向全球发售

    对于希望即刻将这份心意带回家的消费者，Toblerone还同步推出了一款点缀施华洛世奇水晶的限量版”终极礼盒”，活动期间仅在全球各大机场的旅游零售渠道独家发售。

    礼盒内含：一支经典的Toblerone牛奶三角巧克力棒。

    外层点缀璀璨水晶，内里依旧是标志性的浓郁风味。这也一如既往地回应了每位旅客在机场都会问自己的那个问题：”我的Toblerone巧克力在哪儿？“

    Hashtag: #Toblerone #Neversquare #CrystalBar #UltimateGift #SwarovskiCrystals

    The issuer is solely responsible for the content of this announcement.

    关于TOBLERONE

    1908年，创始人西奥多·托布勒（Theodor Tobler）和埃米尔·鲍曼（Emil Baumann）发明了一款独特的巧克力：Toblerone。”Toblerone”是”Tobler”和”Torrone”组合而成的混成词，后者在意大利语中代表蜂蜜杏仁牛轧糖。自诞生起，它标志性的三角造型便在全球拥有极高的辨识度。如今，该品牌的生产基地仍设于伯尔尼布伦嫩，当地员工满怀热忱投入日常生产，日产能可达400万件——全球在售的Toblerone巧克力约有90%产自伯尔尼的这座工厂。

    Toblerone从不循规蹈矩：造型如此，精神内核如此，品牌追求亦是如此。”Never Square“是一种理念，笃信生活中最美好的事物从不盲从刻板规则，而最有心意的礼物也往往不落俗套。

    关于施华洛世奇

    自1895年起便以”光影大师”为定位。

    施华洛世奇以无可挑剔的品质与工艺打造精美产品，传递悦己奢享与自我表达的品牌理念。

    施华洛世奇由丹尼尔·施华洛世奇（Daniel Swarovski）于1895年在奥地利创立，主营全球顶级水晶、施华洛世奇人造钻石、水晶珍珠、锆石，以及珠宝、配饰、家居装饰产品，同时也为汽车行业提供水晶配件。

    施华洛世奇的水晶业务覆盖全球140余个国家/地区，拥有2,200家精品门店，并辅以精选多品牌合作网络，在全球约有18,300名员工。它与姊妹公司施华洛世奇光学（Swarovski Optik）、蒂罗利特（Tyrolit）共同组成施华洛世奇集团。依托深厚的品牌积淀，施华洛世奇始终致力于为大众、社会与地球带来积极影响。如今，多项可持续发展措施已贯穿于整个价值链，同时聚焦循环创新，倡导多元包容并鼓励自我表达。旗下施华洛世奇基金会（Swarovski Foundation）也开展公益项目，鼎力支持带来正向环境与社会影响的慈善机构。

  • XTransfer Resmikan Kantor Baru di Malaysia

    Memperkuat Strategi di Asia Tenggara

    KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 6 Juli 2026 – Baru-baru ini, XTransfer, platform pembayaran perdagangan lintas-batas B2B terkemuka di dunia, membuka kantor barunya secara resmi di Malaysia. Peresmian ini menandai kelanjutan investasi XTransfer dalam operasi yang berfokus pada kebutuhan lokal di seluruh Asia Tenggara serta menjadi landasan yang kokoh untuk memperkuat layanan pembiayaan perdagangan regional lebih lanjut.

    XTransfer Resmikan Kantor Baru di Malaysia

    Para pemimpin dan mitra dari sejumlah bank serta lembaga keuangan utama di Malaysia menghadiri acara tersebut untuk menyaksikan tonggak penting ini. Upacara peresmian diawali dengan pertunjukan barongsai yang meriah, kemudian dilanjutkan dengan prosesi pengguntingan pita yang dipimpin oleh para tamu kehormatan dalam suasana penuh perayaan. Tamu yang melakukan pengguntingan pita antara lain Ms Winnie Wong, Direktur Grup Lembaga Keuangan di Maybank; Ms Sylvia Wong, Pimpinan Regional di CIMB; Ms Daphne Yoo, Direktur di OCBC; bersama para perwakilan dari berbagai lembaga dan asosiasi, serta pimpinan tim XTransfer Malaysia.

    Para tamu menyampaikan ucapan selamat atas pembukaan kantor baru XTransfer dan berharap perusahaan tersebut akan terus mendukung perkembangan perdagangan lokal dengan menyediakan solusi pembayaran lintas-batas yang lebih efisien dan aman bagi usaha mikro, kecil, dan menengah (UMKM) di Malaysia. Perwakilan dari berbagai bank juga menyampaikan harapan untuk mempererat kerja sama dengan XTransfer, menyempurnakan jaringan penyelesaian transaksi lokal lebih lanjut, serta bersama-sama mendorong perkembangan ekosistem pembayaran lintas-batas.

    Sebagai perusahaan teknologi keuangan yang berfokus pada pembiayaan perdagangan global, XTransfer mengedepankan pendekatan yang didorong oleh teknologi dan mengutamakan kepatuhan terhadap peraturan secara konsisten. Perusahaan ini berkomitmen untuk menyediakan solusi pembayaran dan penerimaan dana lintas-batas yang aman, mudah, dan hemat biaya bagi pelaku perdagangan global. Dengan dibukanya kantor baru di Malaysia, XTransfer akan menjadikan Malaysia sebagai pusat strategis untuk kegiatan operasionalnya di Asia Tenggara, memperluas jangkauannya di pasar Asia Pasifik, sekaligus mempercepat ekspansi bisnis regional. Di masa yang akan datang, XTransfer akan terus memajukan strategi internasionalisasinya untuk memberikan layanan yang lebih baik kepada perusahaan perdagangan global.

    Perlu diketahui pula bahwa pada bulan Februari tahun ini, XTransfer memperoleh persetujuan bersyarat dari Bank Negara Malaysia (BNM) untuk memperoleh izin utama di bidang pembayaran. Setelah seluruh persyaratan sebelum penerbitan izin dipenuhi dan perusahaan memperoleh izin untuk mulai beroperasi, XTransfer akan menghadirkan layanan pembayaran digital guna mendukung dunia usaha, khususnya UMKM yang bergerak dalam perdagangan internasional. Dengan pembukaan kantor baru tersebut secara resmi, XTransfer akan mendayagunakan kapabilitas layanan lokal yang makin kuat, dipadukan dengan jaringan global yang dimiliki olehnya, untuk terus membantu pelaku perdagangan di kawasan meraih peluang global serta memperluas jangkauan ke pasar internasional yang lebih luas.

    Hashtag: #XTransfer #Crossborder #Payment #SMEs #Malaysia

    The issuer is solely responsible for the content of this announcement.

  • XTransfer เปิดสำนักงานใหม่ในมาเลเซีย

    XTransfer เปิดสำนักงานใหม่ในมาเลเซีย

    ส่งเสริมกลยุทธ์การรุกตลาดเอเชียตะวันออกเฉียงใต้

    กัวลาลัมเปอร์, มาเลเซีย – Media OutReach Newswire – 6 กรกฎาคม 2569 – เมื่อเร็ว ๆ นี้ XTransfer แพลตฟอร์มการชำระเงินสำหรับการค้าข้ามพรมแดนแบบ B2B ชั้นนำระดับโลก ได้ประกาศเปิดสำนักงานแห่งใหม่อย่างเป็นทางการ ณ ประเทศมาเลเซีย การเคลื่อนไหวในครั้งนี้ถือเป็นการตอกย้ำถึงความมุ่งมั่นของ XTransfer ในการลงทุนและขยายการดำเนินงานในระดับท้องถิ่นทั่วทั้งภูมิภาคเอเชียตะวันออกเฉียงใต้ พร้อมวางรากฐานที่มั่นคงเพื่อยกระดับบริการด้านการเงินเพื่อการค้าระหว่างประเทศในระดับภูมิภาคให้แข็งแกร่งยิ่งขึ้น

    XTransfer เปิดสำนักงานใหม่ในมาเลเซีย

    ผู้นำและพันธมิตรจากธนาคารรวมถึงสถาบันการเงินชั้นนำในมาเลเซียหลายแห่ง ได้เข้าร่วมเป็นสักขีพยานในงานเปิดตัวครั้งสำคัญนี้ โดยพิธีเปิดเริ่มขึ้นอย่างคึกคักด้วยการแสดงเชิดสิงโต ก่อนเข้าสู่ช่วงพิธีตัดริบบิ้นโดยแขกผู้มีเกียรติในบรรยากาศที่เต็มไปด้วยความยินดี โดยแขกผู้มีเกียรติที่ร่วมทำพิธีตัดริบบิ้นในครั้งนี้ ได้แก่ Winnie Wong ผู้อำนวยการกลุ่มสถาบันการเงินจาก Maybank, Sylvia Wong หัวหน้าระดับภูมิภาคจาก CIMB, Daphne Yoo ผู้อำนวยการจาก OCBC นอกจากนี้ ยังมีผู้แทนจากสถาบันและสมาคมการเงินหลากหลายแห่ง รวมถึงหัวหน้าทีมงาน XTransfer ประจำประเทศมาเลเซีย ร่วมเป็นเกียรติในงานอีกด้วย

    แขกผู้มีเกียรติทุกท่านต่างร่วมแสดงความยินดีต่อการเปิดสำนักงานใหม่ของ XTransfer พร้อมคาดหวังว่า XTransfer จะยังคงสนับสนุนการพัฒนาการค้าในมาเลเซียต่อไป ด้วยการส่งมอบโซลูชันการชำระเงินข้ามพรมแดนที่เปี่ยมไปด้วยประสิทธิภาพและความปลอดภัยให้แก่กลุ่มธุรกิจ SME ในท้องถิ่น ตัวแทนจากธนาคารชั้นนำหลายแห่งยังได้กล่าวถึงความมุ่งมั่นที่จะกระชับความร่วมมือกับ XTransfer ให้แน่นแฟ้นยิ่งขึ้น โดยมุ่งเน้นที่การพัฒนาเครือข่ายการชำระเงินในท้องถิ่นให้มีประสิทธิภาพสูงสุด และร่วมกันขับเคลื่อนระบบนิเวศการชำระเงินข้ามพรมแดนในภูมิภาคให้เติบโตอย่างมั่นคงและยั่งยืน

    ในฐานะบริษัทฟินเทคที่มุ่งเน้นด้านการเงินเพื่อการค้าระหว่างประเทศอย่างลึกซึ้ง XTransfer ยึดมั่นในแนวทางที่ขับเคลื่อนด้วยเทคโนโลยี และให้ความสำคัญกับการกำกับดูแลเป็นอันดับแรกมาโดยตลอด บริษัทมีความมุ่งมั่นที่จะส่งมอบโซลูชันการชำระเงินและการเรียกเก็บเงินข้ามพรมแดนที่ปลอดภัย สะดวกสบาย และคุ้มค่าให้แก่ผู้ประกอบการด้านการค้าระหว่างประเทศทั่วโลก การเปิดสำนักงานแห่งใหม่ในมาเลเซียในครั้งนี้ XTransfer มีเป้าหมายที่จะวางตำแหน่งให้มาเลเซียเป็นศูนย์กลางยุทธศาสตร์สำหรับการดำเนินงานในภูมิภาคเอเชียตะวันออกเฉียงใต้ ซึ่งจะช่วยขยายขอบเขตการให้บริการไปทั่วตลาดเอเชียแปซิฟิก และช่วยเร่งการขยายตัวทางธุรกิจในระดับภูมิภาคให้รวดเร็วยิ่งขึ้น ทั้งนี้ XTransfer จะยังคงมุ่งมั่นขับเคลื่อนกลยุทธ์การขยายธุรกิจสู่ระดับสากลต่อไป เพื่อส่งมอบบริการที่ดีที่สุดแก่บริษัทคู่ค้าด้านการค้าระหว่างประเทศทั่วโลก

    นอกจากนี้ ยังมีประเด็นสำคัญที่น่าจับตามอง คือเมื่อเดือนกุมภาพันธ์ที่ผ่านมา XTransfer ได้รับการอนุมัติแบบมีเงื่อนไขจากธนาคารกลางมาเลเซีย (Bank Negara Malaysia: BNM) สำหรับใบอนุญาตการชำระเงินที่สำคัญ ซึ่งหลังจากดำเนินการตามเงื่อนไขก่อนการออกใบอนุญาตเสร็จสิ้นและได้รับอนุญาตให้เปิดตัวอย่างเป็นทางการแล้ว XTransfer จะพร้อมเปิดให้บริการชำระเงินดิจิทัลเพื่อสนับสนุนธุรกิจต่าง ๆ โดยเฉพาะกลุ่ม SME ที่ทำธุรกิจการค้าระหว่างประเทศ ด้วยการเปิดสำนักงานแห่งใหม่อย่างเป็นทางการ XTransfer จะสามารถยกระดับศักยภาพการให้บริการในท้องถิ่นควบคู่ไปกับการใช้ประโยชน์จากเครือข่ายทรัพยากรระดับโลกที่มี เพื่อเดินหน้าสนับสนุนผู้ประกอบการค้าระหว่างประเทศในภูมิภาคให้สามารถคว้าโอกาสทางธุรกิจทั่วโลก และขยายกิจการสู่ตลาดต่างประเทศได้อย่างกว้างขวางยิ่งขึ้น

    Hashtag: #XTransfer #Crossborder #Payment #SMEs #Malaysia

    The issuer is solely responsible for the content of this announcement.

  • XTransfer khai trương văn phòng mới tại Malaysia

    XTransfer khai trương văn phòng mới tại Malaysia

    Thúc đẩy chiến lược phát triển tại Đông Nam Á

    KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – Ngày 06 tháng 07 năm 2026 – Mới đây, Xtransfer, nền tảng thanh toán thương mại xuyên biên giới B2B hàng đầu thế giới, đã chính thức khai trương văn phòng mới tại Malaysia. Sự kiện này đánh dấu việc XTransfer tiếp tục đẩy mạnh đầu tư vào hoạt động bản địa hóa trên khắp khu vực Đông Nam Á, đồng thời tạo nền tảng vững chắc để tăng cường hơn nữa các dịch vụ tài chính thương mại trong khu vực.

    XTransfer khai trương văn phòng mới tại Malaysia

    Sự kiện có sự tham dự của lãnh đạo và đối tác đến từ nhiều ngân hàng và tổ chức tài chính hàng đầu Malaysia, cùng chứng kiến cột mốc quan trọng này. Lễ khai trương mở đầu bằng màn múa lân sôi động, tiếp theo là nghi thức cắt băng khánh thành do các vị khách mời danh dự thực hiện trong bầu không khí tưng bừng. Tham gia cắt băng khánh thành có bà Winnie Wong – Giám đốc Khối Định chế Tài chính của Maybank; bà Sylvia Wong – Giám đốc Khu vực của CIMB; bà Daphne Yoo – Giám đốc của OCBC; cùng các đại diện của nhiều tổ chức, hiệp hội và Trưởng đại diện XTransfer tại Malaysia.

    Các khách mời nhiệt liệt chúc mừng XTransfer nhân dịp khai trương văn phòng mới và bày tỏ kỳ vọng XTransfer sẽ tiếp tục hỗ trợ phát triển thương mại địa phương thông qua hoạt động cung cấp các giải pháp thanh toán xuyên biên giới an toàn, hiệu quả hơn cho các doanh nghiệp vừa và nhỏ (SME) của Malaysia. Đại diện nhiều ngân hàng cũng cho biết họ mong muốn tăng cường hợp tác hơn nữa với XTransfer, tiếp tục hoàn thiện mạng lưới thanh toán quyết toán được bản địa hóa, đồng thời cùng thúc đẩy sự phát triển của hệ sinh thái thanh toán xuyên biên giới.

    Là một công ty công nghệ tài chính (fintech) tập trung sâu vào lĩnh vực tài chính thương mại toàn cầu, XTransfer luôn kiên định với định hướng lấy công nghệ làm động lực và tuân thủ quy định làm nền tảng. Công ty cam kết cung cấp cho các doanh nghiệp thương mại toàn cầu các giải pháp thanh toán và nhận tiền xuyên biên giới an toàn, thuận tiện và tiết kiệm chi phí. Với việc khai trương văn phòng mới tại Malaysia, XTransfer định vị Malaysia là trung tâm chiến lược cho các hoạt động tại Đông Nam Á, mở rộng phạm vi hiện diện trên toàn thị trường châu Á – Thái Bình Dương và tiếp tục đẩy nhanh quá trình mở rộng kinh doanh trong khu vực. Trong thời gian tới, XTransfer sẽ tiếp tục thúc đẩy chiến lược quốc tế hóa nhằm phục vụ tốt hơn các doanh nghiệp thương mại toàn cầu.

    Đáng chú ý vào tháng 2 năm nay, XTransfer đã nhận được chấp thuận có điều kiện từ Ngân hàng Trung ương Malaysia (Bank Negara Malaysia – BNM) đối với các giấy phép hoạt động thanh toán quan trọng. Sau khi hoàn tất các điều kiện để được cấp phép chính thức và được phép triển khai dịch vụ, XTransfer sẽ ra mắt các dịch vụ thanh toán số nhằm hỗ trợ các doanh nghiệp, đặc biệt là các doanh nghiệp vừa và nhỏ (SMEs) hoạt động trong lĩnh vực thương mại quốc tế. Với việc chính thức đưa văn phòng mới vào hoạt động, XTransfer sẽ phát huy thế mạnh từ năng lực cung cấp dịch vụ tại địa phương cùng mạng lưới toàn cầu của mình để tiếp tục hỗ trợ các doanh nghiệp thương mại trong khu vực nắm bắt cơ hội kinh doanh quốc tế và mở rộng sang nhiều thị trường hơn trên thế giới.

    Hashtag: #XTransfer #Crossborder #Payment #SMEs #Malaysia

    The issuer is solely responsible for the content of this announcement.

  • Hong Kong Icon Anson Lo Celebrates July Birthday, Propelling Cantopop Toward New Frontiers

    Hong Kong Icon Anson Lo Celebrates July Birthday, Propelling Cantopop Toward New Frontiers

    Marking a historic milestone, the MAMA-winning icon celebrates a year of regional breakthroughs and a defining leap into the global spotlight.

    HONG KONG SAR – Media OutReach Newswire – 6 July 2026 – This July, celebrating his birthday month, Anson Lo marks a decisive leap into the global spotlight. Defined by his philosophy of “Adventure and Limitless,” the MAMA award-winning artist over the past weekend brought his solo concert tour to Macau, delivering a highly acclaimed, two-night engagement that drew an overwhelming response. This milestone is further amplified by the highly anticipated release of his new English single “Helicopter” and his high-profile appearance in the English drama The Season. Known for his razor-sharp choreography, Lo has transcended his status as Hong Kong’s premier idol to become a defining figure of a new, international generation.

    ANSON LO 盧瀚霆

    The Rise of “Lo-Phenomenon”

    Anson Lo’s trajectory over the last few years has been defined by a series of professional breakthroughs that have solidified his status as a regional powerhouse:

    • Cross-Cultural Collaborations: From headlining Waterbomb Singapore to a viral collaboration with Japan’s Avantgardey, Lo has proven his ability to electrify massive international crowds and bridge creative gaps across Asia.
    • A Landmark Fashion Milestone: In a historic international collaboration, Lo became the first Hong Kong artist to co-design a capsule collection with Italian luxury legend Giuseppe Zanotti. This partnership, alongside his work with luxury houses, cements his status as a definitive global fashion icon.
    • Industry Recognition: Since winning Best New Asian Artist (Mandarin) at the 2021 Mnet Asian Music Awards (MAMA), Lo recently marked a significant turning point by performing on South Korea’s MBC Show Champion and The Fact Music Awards (TMA) stage, bringing Cantopop to major music platforms in South Korea.
    • Global Screen Ventures: Lo expanded his international television footprint with a high-profile guest appearance in the elite ensemble English drama The Season. The series premiered worldwide on major streaming platforms like Hulu and Viu, underscoring his growing global versatility.


    A New Frontier: Crafting English Hits and Lyrics

    Lo’s global evolution shines through his self-penned English rap lyrics across nearly all his dance singles. Expanding his creative control, he wrote his two full English tracks, “Trippin’ Up” and the newly released “Helicopter.” “Helicopter” just dropped to an overwhelming global response, solidifying his international musical footprint.

    About Anson Lo

    Anson Lo (born July 7, 1995) is a multifaceted Hong Kong singer, dancer, and actor. Since his 2018 debut with the group MIRROR, he has evolved into a record-breaking soloist, headlining multiple solo concerts and releasing chart-topping hits such as “Megahit,” “Mr. Stranger,” and “Hey Hey OK!”. Today, he stands as a versatile artist working across music, fashion, and film.

    Instagram @ansonlht | Facebook @ansonlht | YouTube: @AnsonLoHonTing
    Hashtag: #AnsonLo #盧瀚霆 #AnsonLo盧瀚霆



    The issuer is solely responsible for the content of this announcement.

  • 香港人氣藝人Anson Lo盧瀚霆迎生日 突破自我面向國際舞台

    香港人氣藝人Anson Lo盧瀚霆迎生日 突破自我面向國際舞台

    香港 – Media OutReach Newswire – 2026年7月6日 – 全方位香港藝人Anson Lo盧瀚霆迎來生日之際，近年演藝事業屢創佳績。秉持著名字縮寫「A.L.」所代表的「冒險與無限（Adventure and Limitless）」精神，他於剛過去的週末圓滿完成個人巡迴演唱會澳門站，一連兩晚充滿感染力的跳唱舞台贏得廣泛迴響與不俗評價。在此之前，他上月推出備受期待的全新英文單曲《Helicopter》，以及客串演出全球播映的英語劇集《The Season》。憑藉精準俐落的舞步與獨特的舞台魅力，盧瀚霆正逐步跨越地域限制，成為活躍於國際舞台的新世代標誌性人物。

    ANSON LO 盧瀚霆
    ANSON LO 盧瀚霆

    跨越地域的演藝實力突破
    回顧盧瀚霆近年的演出，他接連不斷的專業嘗試，在香港以外，逐步參與更多國際性的活動和演出：

    • 亞洲舞台足跡： 近年積極參與不同地區的音樂文化交流，不僅作為唯一香港歌手代表受邀登上去年新加坡 Waterbomb 音樂節舞台，今年更與日本著名舞團 Avantgardey 合拍跳舞短片。該影片於 Instagram 上迅速獲得突破七百萬次觀看，其舞台實力備受各界關注。
    • 國際時尚跨界： 成功將觸角延伸至國際高端時尚圈，成為歷史上首位與意大利奢華鞋履品牌 Giuseppe Zanotti 聯手推出膠囊系列的香港藝人。加上他長期受到各大國際奢侈品牌的青睞，更進一步奠定其國際時尚指標的地位。
    • 音樂盛典的權威認可： 於2021年奪得 Mnet 亞洲音樂大獎（MAMA）「最佳亞洲新人（華語）」後，他去年接連登上韓國主流音樂節目《MBC Show Champion》以及 The Fact Music Awards (TMA) 舞台，將廣東跳唱音樂帶到不同的音樂舞台。
    • 環球影視開拓： 他進一步拓展其國際影視版圖，在雲集全球精英演員的劇集《The Season》中客串亮相。該劇於 Hulu 及 Viu 等主流串流平台全球播映，突顯其在國際舞台上日益多元的演藝實力。

    開創新里程: 英文音樂作品發佈與詞作實力
    Anson Lo 盧瀚霆一向深度參與其作品，自出道以來一直為自己的跳唱單曲親自填寫英文 Rap 詞。他更突破嘗試以擴大創作版圖，繼收錄於個人專輯的《Trippin’ Up》後，今年再度一手包辦新曲《Helicopter》的全首英文歌詞。剛推出的《Helicopter》得到熱烈迴響，展現出他走向國際樂壇的音樂實力。

    關於Anson Lo盧瀚霆
    盧瀚霆（1995 年 7 月 7 日出生）為香港全方位歌手、舞者及演員。自 2018 年隨組合 MIRROR 出道以來，他以個人歌手身份屢創佳績，不僅舉辦兩次反應熱烈的個人演唱會，更接連推出《Megahit》、《Mr. Stranger》及《Hey Hey OK!》等多首廣受歡迎的熱門單曲。時至今日，他已成為橫跨音樂、時尚、影視三棲，具備國際視野的多元化藝人。

    Instagram @ansonlht | Facebook @ansonlht | YouTube: @AnsonLoHonTing

    Hashtag: #AnsonLo #盧瀚霆 #AnsonLo盧瀚霆



    The issuer is solely responsible for the content of this announcement.