多位塑造亚洲及其他地区金融未来的顶级大咖会发表主旨演讲，包括Silverlake Group创始人兼执行主席Peng Ooi Goh、IBM支付中心杰出工程师兼CTO Sridhar Narayanan、新加坡audax CEO Kelvin Tan、马来西亚Boost Bank CEO Fozia Amanulla、新加坡Bolttech集团CEO Rob Schimek、新加坡Coinbase首席合规官Anu Phanse、Revolut新加坡及东南亚CEO Raymond Ng、Ripple全球政策联合主管Rahul Advani、以及银行和金融科技行业的其他众多领袖。
KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 31 January 2026 – As Malaysians gear up for the festive season, Shopee’s 2.2 Double Double Sale, running from 2 to 5 February, gives shoppers more ways to stretch their ringgit further. From daily essentials to fashion, food, and gadgets, the sale brings limited-time deals and surprise voucher drops — rewarding shoppers who have been waiting for the right deals to check out.
Curated Deals That Match How Malaysians Prepare
Shopee simplifies festive shopping by curating CNY Must-Haves and Ramadan Mesti Belideals around real preparation needs. Organised by key festive tasks across fashion, home, electronics, and food, the collections help shoppers move from browsing to checkout with confidence.
Shoppers can look forward to daily deals tailored to each festive season:
CNY Must-Haves
Festive-ready OOTDs, featuring fashion, beauty, and personal care picks
Hosting essentials, from groceries to kitchen appliances
Home refresh and organisation, covering lifestyle, cleaning, and electronics
Balik kampung must-haves, including automotive items, gadgets, and travel essentials
Ramadan Mesti Beli
Sahur Tersedia, with Ramadan food essentials and groceries
Ibadah Sempurna, featuring prayer wear, prayer essentials, and religious items
Persiapan Berbuka, covering food preparation appliances, storage solutions, and tableware
Rumah Idaman Ramadan, with cleaning essentials and home care appliances
Big Brands, Serious Festive Savings
For shoppers who love a good deal, Shopee’s 2.2 Double Double Sale also delivers exclusive RM10 and RM100 Knockout Deals, available in limited quantities on a first-come, first-served basis.
Highlights include:
Toshiba 50″ Smart 4K UHD C350NP Google TV at RM10
Ogawa RetreaX Ionic Contemporary Massage Chair at RM10
Medicube AGE-R Deep Vita C Radiance Booster at RM10
Modenas Karisma 125 EX Scooter at RM100
Samsung Galaxy Z Flip7 5G at RM100
Pandora Elevated Red Heart Ring at RM100
Knockout Vouchers Galore
Big-ticket savings don’t come around often, and during Shopee’s 2.2 Double Double Sale, timing matters. Shoppers can unlock Knockout Vouchers worth up to RM800 at selected times throughout the sale, and stack them with Crazy Voucher Drops released every 10 minutes to maximise savings.
From curated festive Must-Haves to exclusive deals and Knockout vouchers, Shopee’s 2.2 Double Double Sale gives Malaysians more ways to save as they get festive-ready. Start adding to cart now and check out during the sale at https://shopee.com.my/m/chinese-new-year-sale and https://shopee.com.my/m/ramadan-sale! Hashtag: #Shopee
The issuer is solely responsible for the content of this announcement.
About Shopee
Shopee is the leading e-commerce platform in Southeast Asia, Taiwan, and Brazil. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.
Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.
Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena, and Monee.
KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 31 January 2026 – Sempena rakyat Malaysia bersiap sedia menyambut musim perayaan, Shopee2.2 Jualan Berganda yang berlangsung dari 2 hingga 5 Februari membantu pembeli menjimatkan lebih banyak perbelanjaan. Merangkumi barangan keperluan harian, fesyen, makanan dan gajet, jualan ini menawarkan tawaran masa terhad serta kejutan baucar eksklusif — sesuai untuk pembeli yang menunggu peluang terbaik untuk membuat pembelian.
Tawaran Terpilih Mengikut Cara Rakyat Malaysia Membuat Persiapan
Shopee memudahkan pengalaman membeli-belah sempena musim perayaan dengan mengkurasi tawaran CNY Must-Haves dan Ramadan Mesti Beli berdasarkan keperluan sebenar persiapan perayaan. Disusun mengikut keperluan utama merentasi kategori fesyen, rumah, elektronik dan makanan, koleksi ini membantu pembeli membuat pilihan dengan lebih yakin — daripada carian hingga ke pembayaran.
Pembeli boleh menantikan tawaran harian yang disesuaikan mengikut setiap musim perayaan:
CNY Must-Haves
OOTD sedia perayaan, merangkumi fesyen, kecantikan dan penjagaan diri
Keperluan menerima tetamu, daripada barangan runcit hingga peralatan dapur
Penyegaran dan pengurusan rumah, meliputi gaya hidup, pembersihan dan elektronik
Keperluan balik kampung, termasuk barangan automotif, gajet dan keperluan perjalanan
Ramadan Mesti Beli
Sahur Tersedia, dengan keperluan makanan dan barangan runcit Ramadan
Ibadah Sempurna, menampilkan pakaian solat, kelengkapan ibadah dan keagamaan
Persiapan Berbuka, merangkumi peralatan penyediaan makanan, penyimpanan dan kelengkapan hidangan
Rumah Idaman Ramadan, dengan keperluan pembersihan dan peralatan penjagaan rumah
Jenama Terkenal, Penjimatan Perayaan Lebih Hebat
Bagi pembeli yang gemar mendapatkan tawaran hebat, Shopee 2.2 Jualan Berganda turut menawarkan Tawaran Knockout RM10 dan RM100 eksklusif, tersedia dalam kuantiti terhad berdasarkan prinsip siapa cepat, dia dapat.
Antara tawaran istimewa termasuk:
Toshiba 50″ Smart 4K UHD C350NP Google TV pada harga RM10
Kerusi Urut Ogawa RetreaX Ionic Contemporary pada harga RM10
Medicube AGE-R Deep Vita C Radiance Booster pada harga RM10
Skuter Modenas Karisma 125 EX pada harga RM100
Samsung Galaxy Z Flip7 5G pada harga RM100
Cincin Pandora Elevated Red Heart pada harga RM100
Pelbagai Baucar Knockout Menanti
Penjimatan untuk barangan bernilai tinggi tidak datang selalu — dan sempena Shopee 2.2Jualan Berganda, masa memainkan peranan penting. Pembeli berpeluang menebus Baucar Knockout bernilai sehingga RM800 pada waktu terpilih sepanjang tempoh jualan, serta menggabungkannya dengan Crazy Voucher Drops yang dilepaskan setiap 10 minit untuk memaksimumkan penjimatan.
Daripada koleksi keperluan perayaan terpilih hingga ke tawaran eksklusif dan baucar Knockout, Shopee 2.2Jualan Berganda menawarkan lebih banyak cara untuk rakyat Malaysia berjimat sambil membuat persiapan perayaan. Tambah ke troli sekarang dan buat pembayaran semasa jualan berlangsung di https://shopee.com.my/m/chinese-new-year-sale dan https://shopee.com.my/m/ramadan-sale!
Hashtag: #Shopee
The issuer is solely responsible for the content of this announcement.
Mengenai Shopee
Shopee ialah platform e-dagang terkemuka di Asia Tenggara, Taiwan, dan Brazil. Shopee menggalakkan sebuah ekosistem digital yang inklusif dan mampan dengan membolehkan pendigitalan perniagaan, membolehkan perniagaan-perniagaan mengembangkan kehadiran dalam talian mereka, membantu lebih ramai orang mengakses dan memperoleh manfaat daripada perkhidmatan digital, serta membangkitkan komuniti tempatan.
Shopee memacu pembangunan ekosistem digital yang inklusif dan mampan dengan membolehkan pendigitalan perniagaan, membolehkan perniagaan-perniagaan mengembangkan kehadiran dalam talian mereka, membantu lebih ramai orang mengakses dan memperoleh manfaat daripada perkhidmatan digital, serta membangkitkan komuniti tempatan.
Shopee adalah sebahagian daripada Sea Limited (NYSE: SE), sebuah syarikat internet pengguna global yang terkemuka. Misi Sea adalah untuk menaiktaraf kehidupan para pengguna dan perniagaan kecil menerusi teknologi melalui tiga perniagaan terasnya: Shopee, Garena dan Monee.
KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 31 January 2026 – As Malaysians begin preparing for Raya, festive shopping is no longer a last-minute rush. From coordinating family outfits to ensuring timely delivery, shoppers are planning earlier and more intentionally. Through Shopee’s Bazar Hebat Ramadan campaign, local Muslimah fashion brands like Siti Khadijah and Naelofar are gearing up with confidence, leveraging Shopee’s campaigns, advertising tools, and fulfillment support to scale their collections and meet festive demand nationwide.
[Left] Founder of Siti Khadijah, Puan Hajah Padzilah Enda Sulaiman and [Right] Founder of Naelofar, Neelofa
Siti Khadijah: Driving Targeted Demand with Precision This Raya, Siti Khadijah has made a decisive move to expand its production capacity by 89%, driven by stronger demand signals and clearer planning enabled by Shopee’s data-backed ecosystem. With better visibility into shopper behaviour and peak buying moments, the brand has approached Raya preparation with greater certainty, allowing it to scale production confidently ahead of the festive season.
That readiness has also opened the door for creative expansion. Alongside its core Raya offering, Siti Khadijah has introduced new designs under its Raya di Hati, Elegan di Diri collection, including signature family matching sets and the debut of the Khadijah Abaya Set. These additions are designed to meet shoppers’ evolving needs for coordinated, meaningful festive dressing — especially for families preparing to celebrate together.
“With Shopee’s insights, we’re able to plan Raya collections with better clarity of our stock levels and new designs. We are also able to reach high-intent shoppers through targeted Shopee ads and vouchers,” said Puan Hajah Padzilah Enda Sulaiman, founder of Siti Khadijah.
In conjunction with Shopee’s Bazar Hebat Ramadan, Siti Khadijah will be having their Super Brand Day on 13 February to help customers prepare early with ibadah essentials and Raya wear. The brand aims to build on this momentum with its Back to Modest casual wear series and Eco-Khimar line, leveraging on Shopee’s data insights to better understand shopper needs and plan upcoming collections with confidence.
Naelofar: Using Live Interaction to Shape Raya Readiness For Naelofar, Raya preparation is as much about building excitement as it is about showcasing designs. Recognising Shopee Live as a strong conversion driver, the brand placed live commerce at the heart of its Raya strategy by leveraging live try-ons, real-time Q&As, and creator-led sessions to bring its Naelofar Atelier collection closer to shoppers.
Powered by Shopee’s affiliate network and advertising tools, Shopee Live allows Naelofar to generate early interest, engage shoppers directly, and respond to demand as it unfolds. With past live sessions during the festive season driving up to 6X more revenue, the brand entered this Raya season confident in Shopee Live as a key driver for both discovery and conversion.
“Shopee Live gives us immediate feedback because we can see what resonates, answer questions on the spot, and build excitement around our Raya collection in real time. It plays a big role in how we prepare for the Shopee Bazar Hebat Ramadan, along with Shopee’s affiliate network, which helps to drive brand visibility,” shared Neelofa, founder of Naelofar.
All set for Shopee’s Bazar Hebat Ramadan, Naelofar is heading into the festive season with 25 new Raya collections, led by Naelofar Atelier, to meet rising demand as Raya shopping peaks.
Raya-Ready at Shopee’s Bazar Hebat Ramadan This Ramadan, the excitement comes alive at Shopee House: Bazar Gaya Raya event, where fashion takes centre stage with a runway spotlighting top fashion brands such as Siti Khadijah and Naelofar as they showcase their latest collections. Tune in to Shopee Live (@shopeemamak) on 7 February at 11 AM to catch all the stylish moments in real time. Shoppers can also shop the Shopee Bazar Hebat Ramadan and enjoy Free Shipping No Minimum Spend, #GRWS Weekly Fashion New Arrivals on Shopee Live, plus 50% Off ShopeeFood Deals, only on https://shopee.com.my/m/ramadan-sale
Hashtag: #Shopee
The issuer is solely responsible for the content of this announcement.
About Shopee
Shopee is the leading e-commerce platform in Southeast Asia, Taiwan, and Brazil. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.
Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.
Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena, and Monee.
KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 31 January 2026 – Ketika rakyat Malaysia mula membuat persiapan menyambut Hari Raya, aktiviti membeli-belah perayaan kini tidak lagi tertumpu pada saat-saat akhir. Daripada menyelaraskan busana sekeluarga hingga memastikan penghantaran tepat pada masanya, pembeli kini merancang lebih awal dan dengan lebih teliti. Menerusi kempen Bazar Hebat Ramadan Shopee, jenama fesyen Muslimah tempatan seperti Siti Khadijah dan Naelofar bersiap sedia dengan penuh keyakinan, memanfaatkan kempen Shopee, alat pengiklanan serta sokongan pemenuhan pesanan untuk mengembangkan koleksi mereka dan memenuhi permintaan perayaan di seluruh negara.
[Kiri] Pengasas Siti Khadijah, Puan Hajah Padzilah Enda Sulaiman dan [Kanan] Pengasas Naelofar, Neelofa
Siti Khadijah: Mendorong Permintaan Sasaran dengan Tepat
Sempena persiapan Hari Raya kali ini, Siti Khadijah telah mengambil langkah strategik untuk meningkatkan kapasiti pengeluarannya sebanyak 89%, didorong oleh isyarat permintaan yang lebih kukuh serta perancangan yang lebih jelas hasil sokongan ekosistem berasaskan data Shopee. Dengan pemahaman yang lebih mendalam terhadap tingkah laku pembeli dan tempoh pembelian puncak, jenama ini dapat membuat persiapan Raya dengan lebih yakin, sekali gus membolehkan pengeluaran diskalakan lebih awal menjelang musim perayaan.
Kesediaan ini turut membuka ruang kepada pengembangan kreatif. Selain koleksi Raya terasnya, Siti Khadijah memperkenalkan rekaan baharu di bawah koleksi Raya di Hati, Elegan di Diri, termasuk set padanan sekeluarga yang menjadi tanda tangan jenama serta pelancaran sulung Khadijah Abaya Set. Penambahan ini direka bagi memenuhi keperluan pembeli yang semakin mementingkan busana Raya yang selaras, bermakna dan sesuai untuk diraikan bersama keluarga.
“Dengan sokongan data dan cerapan daripada Shopee, kami dapat merancang koleksi Raya dengan lebih jelas dari segi tahap stok dan rekaan baharu. Kami juga dapat menjangkau pembeli yang mempunyai niat pembelian tinggi melalui iklan dan baucar Shopee yang disasarkan,” kata Puan Hajah Padzilah Enda Sulaiman, pengasas Siti Khadijah.
Seiring dengan kempen Bazar Hebat Ramadan Shopee, Siti Khadijah juga akan menganjurkan Super Brand Day pada 13 Februari bagi membantu pelanggan membuat persiapan awal, merangkumi keperluan ibadah dan busana Raya. Jenama ini turut merancang untuk meneruskan momentum dengan siri pakaian kasual Back to Modest serta barisan Eco-Khimar, sambil memanfaatkan cerapan data Shopee untuk memahami keperluan pembeli dan merancang koleksi akan datang dengan lebih yakin.
Naelofar: Memanfaatkan Interaksi Langsung untuk Kesediaan Raya
Bagi Naelofar, persiapan Raya bukan sekadar mempamerkan rekaan, tetapi juga membina keterujaan dalam kalangan pembeli. Menyedari Shopee Live sebagai pemacu penukaran yang berkesan, jenama ini meletakkan perdagangan secara langsung sebagai teras strategi Rayanya dengan memanfaatkan sesi cuba pakai secara langsung, soal jawab masa nyata, serta sesi bersama pencipta kandungan untuk mendekatkan koleksi Naelofar Atelier kepada pembeli.
Disokong oleh rangkaian afiliasi dan alat pengiklanan Shopee, Shopee Live membolehkan Naelofar menjana minat awal, berinteraksi secara langsung dengan pembeli, dan bertindak balas terhadap permintaan yang berkembang. Dengan sesi Shopee Live terdahulu semasa musim perayaan mencatatkan peningkatan hasil sehingga 6 kali ganda, jenama ini melangkah ke musim Raya dengan keyakinan bahawa Shopee Live merupakan saluran utama bagi penemuan produk dan penukaran jualan.
“Shopee Live memberi maklum balas segera kepada kami kerana kami dapat melihat apa yang benar-benar menarik minat pembeli, menjawab soalan secara langsung, dan membina keterujaan terhadap koleksi Raya kami dalam masa nyata. Ia memainkan peranan penting dalam persiapan kami untuk Bazar Hebat Ramadan Shopee, bersama rangkaian afiliasi Shopee yang membantu meningkatkan keterlihatan jenama,” kata Neelofa, pengasas Naelofar.
Bersedia sepenuhnya untuk Bazar Hebat Ramadan Shopee, Naelofar menyambut musim perayaan dengan 25 koleksi Raya baharu, diterajui oleh Naelofar Atelier, bagi memenuhi peningkatan permintaan apabila aktiviti membeli-belah Raya memuncak.
Bersiap untuk Hari Raya di Bazar Hebat Ramadan Shopee
Ramadan kali ini, kemeriahan diraikan di acara Shopee House: Bazar Gaya Raya, di mana fesyen menjadi tumpuan utama menerusi pertunjukan pentas yang menampilkan jenama fesyen terkemuka seperti Siti Khadijah dan Naelofar yang memperagakan koleksi terbaharu mereka. Saksikan detik-detik penuh gaya secara langsung di Shopee Live (@shopeemamak) pada 7 Februari, jam 11 pagi. Pembeli juga boleh membeli-belah di Bazar Hebat Ramadan Shopee dan menikmati Penghantaran Percuma Tanpa Pembelian Minimum, #GRWS Koleksi Fesyen Baharu Mingguan di Shopee Live, serta Diskaun 50% ShopeeFood, hanya di
The issuer is solely responsible for the content of this announcement.
About Shopee
Shopee is the leading e-commerce platform in Southeast Asia, Taiwan, and Brazil. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.
Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.
Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena, and Monee.
Reinforcing Thailand’s position as a trusted, high-quality destination through emotion-driven storytelling
BANGKOK, THAILAND – Media OutReach Newswire – 30 January 2026 -The Tourism Authority of Thailand (TAT) is creating a new wave of momentum for Thai tourism, reinforcing the ‘Trusted Thailand’ image and elevating the nation towards becoming a ‘Quality Destination’ with its latest TVC, “Feel All The Feelings,” featuring a story narrated by the Amazing Thailand Ambassador “Lalisa LISA Manobal”, a world-renowned rapper, singer, dancer and actor.
The film sets to entice tourists to experience and discover the multitude of feelings to be gained from travelling in Thailand, including happiness, serenity, excitement, challenge, and warmth, to establish Thailand as a valuable and unforgettable travel destination.
Ms Thapanee Kiatphaibool, Governor of the TAT, revealed, “This year, the TAT remains committed to reinforcing Thailand’s image through the ‘Trusted Thailand’ strategy to warmly welcome tourists, while continuing its push to establish Thailand as a ‘Quality Leisure Destination.’ This is to build confidence among tourists who want to create valuable, unforgettable memories at every step of their journey. Recently, we launched the ‘Feel All The Feelings’ campaign, building widespread communication and awareness across various channels. We are kicking off the year with a new commercial featuring ‘Lalisa LISA Manobal’ as theAmazing Thailand Ambassador, who will showcase Thailand’s tourist attractions and the feelings evoked on each visit. The campaign aims to ‘enhance quality’ while distributing revenue and tourists to new potential areas. TAT cordially invites all Thais to be ‘good hosts’ and share memorable Thai travel experiences.
TVC ‘Feel All The Feelings‘ by TAT portrays unseen attractions and diverse emotions awaiting tourists to discover and experience in Thailand. The story’s inception was inspired by tourists’ desire to seek a range of experiences that fulfil them emotionally and spiritually, helping them ‘Feel Alive’ again. TAT is confident that Thailand can be the answer and add vivid hues to tourists’ lives, as we are a land of diversity, colour, and vitality, ready to offer an exceptional experience for visitors to feel every emotion, from happiness, serenity, excitement, and challenge, to the warmth of smiles and hospitality, the intriguing mystery of new places, and the wonder of unseen locations. We believe that every area and every journey in Thailand will not only create impressive memories but also deliver ‘feelings’ that greatly enrich the travel experience.”
In this ad, Lalisa ‘LISA’ Manobal, in her role as the Amazing Thailand Ambassador, invites everyone to experience the ‘feelings within Thailand’. LISA is often asked, “What does Thailand feel like?” and she reveals the feelings she experiences while resting and recharging in Thailand in the commercial, through every emotion, every feeling, and every rhythm of Thailand’s beauty, which is unlike anywhere else in the world. The production also features renowned stars and actors such as Win – Metawin Opas–iamkajorn, Gulf – Kanawut Traipipattanapong, and Blue – Pongtiwat Tangwancharoen, who join the journey and convey these feelings together.
The TVC showcases beautiful locations nationwide, starting with the captivating beauty of the Lanna Candle Ceremony (Phang Prateep) at Wat Chedi Luang in Chiang Mai province, followed by a spectacular view of the ‘floating pagodas’ in Lampang province. Viewers can marvel at the sea of mist at Phu Langka in Phayao province. The ads also features attractions in other regions to show that, wherever you are, there is always something to discover. Examples include experiencing the beauty of the first light of dawn at Wat Arun in Bangkok, the splendour of the Red Lotus Sea in Udon Thani province, or experiencing the sound of the cascading waters of Thi Lo Su Waterfall in Tak province.
Furthermore, the “Feel All the Feelings“ campaign aims is to shift tourists from popular landmarks to hidden-gem destinations, increasing the quality of their spending and the value per trip, in line with the “Value over Volume” strategy.
Join “LISA“ on her journey as the Amazing Thailand Ambassador and discover feelings awaiting tourists in Thailand with the “Feel All The Feelings“ campaign. The “Feel All The Feelings“ TVC is currently available at official Amazing Thailand channels:
Driving Omnichannel Experiences with Trusted Advice and Personalised Recommendations Online and Offline
HONG KONG SAR – Media OutReach Newswire – 30 January 2026 – DFI Retail Group (“DFI”) and Becon, a Samsung-backed company, today announced a strategic partnership to launch an AI-powered skin and scalp assessment solution across online and offline channels in Asia. This milestone reinforces DFI’s commitment to driving growth in wellness and delivering integrated omnichannel experiences at scale, underpinned by trusted advice and personalised recommendations for customers of its Health & Beauty business.
(Group photo, from left to right) Amanda Tay, Commercial Director of Health & Beauty, DFI Retail Group; Andrew Wong, Chief Executive Officer of Health & Beauty, DFI Retail Group; Minsuk Park, Chief Executive Officer of Becon; Kyungah Kim, Chief Operating Officer of Becon
Accelerating mass roll-out across Asia
The partnership will see the phased deployment of Becon’s skin and scalp assessments across more than 400 Guardian and Mannings stores in Hong Kong, Indonesia, Macau, Malaysia, and Singapore. A phased roll-out will also introduce a mobile app lite solution on Guardian and Mannings apps.
The mass roll-out builds on a successful proof-of-concept in 2025, which demonstrated strong customer engagement, achieving significant purchase conversion and basket growth, along with consistently high revisit intention scores exceeding 6.5 out of 7.
Driving integrated wellness experiences across omnichannel
With Becon’s solutions, Guardian and Mannings will be able to leverage data-driven insights to provide tailored wellness advice and personalised recommendations, effectively building trust and strengthening loyalty with customers.
Customers will be able to start with quick assessments online, and be guided towards stores for comprehensive, in-depth assessments and consultations with trained wellness professionals. This seamless, integrated experience contributes to driving engagement and traffic between online and offline touchpoints, while empowering customers to make more informed choices as Guardian and Mannings continue to expand their wellness assortment with function- and efficacy-based products.
Delivering micro-precision analysis
Becon’s solution combines macro and micro analyses for higher accuracy, backed by collaborative research with medical professionals and a robust database of over 3 million skin and hair profiles. Its specialised scanner uses a high-resolution camera and multiple sensors, including UV-A LED imaging, temperature, humidity, and odour detection, to measure 12 skin and 12 hair parameters respectively in just five minutes:
Skin: moisture, redness, sebum, acne, porphyrins, pore size, pore density, blemishes, wrinkles, dark circles, skin barrier, skin temperature
Hair and scalp: hair loss risk, hair volume, hair thickness, follicle density, hairs per follicle, moisture, sebum, dandruff, sensitivity, hair odour
Andrew Wong, Chief Executive Officer of Health & Beauty, DFI Retail Group, said: “This partnership with Becon represents a strategically important step in advancing our wellness strategy and reinforcing our position as the trusted advisor for our customers. By integrating technology with our long-standing professional expertise, we create an omnichannel experience that not only supports customers’ diverse wellness needs, but also nurtures lasting engagement and loyalty across our Health & Beauty businesses.”
Minsuk Park, CEO of Becon, said: “This partnership with DFI Retail Group allows Becon to bring our advanced assessment technology to more customers across Asia. By combining our innovation capabilities with DFI’s strong retail network and omnichannel ecosystem, we can deliver personalised insights at scale and help customers understand their wellbeing with trusted advice.”
DFI and Becon will continue to collaborate closely as the solution is introduced progressively across stores and mobile apps starting in 2026. Customers will be able to access these new services in more neighbourhood locations, supported by the phased launch of the mobile app lite experience in selected markets. Together, the two companies remain committed to enhancing wellness experiences built on technology, expertise, and personalisation. Hashtag: #DFIRetailGroup #Guardian #Mannings #Becon
The issuer is solely responsible for the content of this announcement.
About DFI Retail Group
DFI Retail Group (the ‘Group’) is a leading Asian retailer, driven by its purpose to “Sustainably Serve Asia for Generations with Everyday Moments”. At 1 Dec 2025, the Group and its associates operated over 7,400 outlets and employed over 81,000 people. The Group is dedicated to delivering quality, value and service to Asian consumers through a compelling retail experience, supported by an extensive store network and highly efficient supply chains. The Group, including associates, operates a portfolio of well-known brands across five key divisions: health and beauty, convenience, food, home furnishings and restaurants.
Guardian
Guardian was established in 1967 in Malaysia and has grown into a trusted health and beauty retailer in Southeast Asia. With more than 1,200 stores across Brunei, Indonesia, Malaysia, Singapore and Vietnam. Guardian offers a comprehensive range of healthcare, beauty care, personal care, and baby care products to meet the diverse needs of its customers. Guardian stores also offer professional services such as patient-care counselling, dispensary and personal care services, providing a convenient, one-stop health and beauty solution.
Mannings
Mannings is Hong Kong’s largest health and beauty retailer, operating over 300 outlets, including more than 60 in-store pharmacies, across Hong Kong and Macau. With a diverse range of products and services, Mannings is committed to integrating the concept of “Wellness” into our daily lives while pioneering a new era of health. By offering innovative health technologies, AI solutions, preventive healthcare, self-managed health tools, and digital wellness and beauty solutions, Mannings empowers individuals and families to prioritize their well-being. Mannings also provides complementary professional services, including Safe Disposal of Unused Medicines program, Advice for Minor Ailments, as well as medication and usage consultations, safeguarding the community’s health and beauty.
About Becon
Becon is a Korean beauty technology company specialising in AI-driven scalp and skin analysis, combining proprietary imaging hardware, intelligent software, and data-driven recommendation systems to enable personalised care. Recognised by Samsung through its C-Lab Program and strategic investment, Becon has also received global and national honours including the CES 2023 Innovation Award, designation as a representative K-Beauty technology at the 2025 APEC Summit, a Tier-2 national technology evaluation, and the Minister of Science and ICT Award. Through continuous innovation and global partnerships, Becon aims to redefine how scalp and skin health are analysed and managed worldwide.
Memacu Pengalaman Omnisaluran dengan Nasihat yang Dipercayai dan Cadangan Diperibadikan Secara Dalam Talian dan Luar Talian
HONG KONG SAR – Media OutReach Newswire – 30 Januari 2026 – DFI Retail Group (“DFI”) dan Becon, sebuah syarikat yang disokong oleh Samsung, hari ini mengumumkan kerjasama strategik bagi melancarkan penyelesaian penilaian kulit dan kulit kepala yang dikuasakan oleh kecerdasan buatan (AI) merentasi saluran dalam talian dan luar talian di Asia. Pencapaian penting ini mengukuhkan komitmen DFI untuk memacu pertumbuhan dalam bidang kesejahteraan serta menyediakan pengalaman omnisaluran bersepadu pada skala besar, disokong oleh nasihat yang dipercayai dan cadangan yang diperibadikan untuk para pelanggan perniagaan Kesihatan & Kecantikannya (Health & Beauty).
(Dari kiri ke kanan) Amanda Tay, Pengarah Komersial Health & Beauty, DFI Retail Group; Andrew Wong, Ketua Pegawai Eksekutif Health & Beauty, DFI Retail Group; Minsuk Park, Ketua Pegawai Eksekutif Becon; Kyungah Kim, Ketua Pegawai Operasi Becon
Mempercepatkan pelancaran berskala besar di seluruh Asia
Kerjasama ini akan menyaksikan pelaksanaan secara berperingkat penilaian kulit dan kulit kepala Becon di lebih daripada 400 kedai Guardian dan Mannings di Hong Kong, Indonesia, Macau,
Malaysia dan Singapura. Pelancaran secara berperingkat juga akan memperkenalkan penyelesaian aplikasi mudah alih versi ringkas (lite) menerusi aplikasi Guardian dan Mannings.
Pelancaran berskala besar ini dibina berasaskan kejayaan bukti konsep (proof-of-concept) pada tahun 2025, yang menunjukkan tahap penglibatan pelanggan yang kukuh, dengan pencapaian kadar penukaran pembelian dan pertumbuhan nilai bakul yang ketara, selain skor niat kunjungan semula yang secara konsisten tinggi melebihi 6.5 daripada 7.
Dengan penyelesaian Becon, Guardian dan Mannings akan dapat memanfaatkan pandangan berasaskan data untuk menyediakan nasihat kesejahteraan yang disesuaikan serta cadangan yang diperibadikan, sekali gus membina kepercayaan dan mengukuhkan kesetiaan pelanggan.
Pelanggan boleh bermula dengan penilaian pantas secara dalam talian, sebelum dibimbing ke kedai untuk menjalani penilaian yang lebih menyeluruh dan mendalam, serta sesi konsultasi bersama profesional kesejahteraan terlatih. Pengalaman bersepadu yang lancar ini membantu meningkatkan penglibatan dan aliran trafik antara titik sentuh dalam talian dan luar talian, di samping memperkasakan pelanggan untuk membuat pilihan yang lebih bermaklumat apabila Guardian dan Mannings terus mengembangkan rangkaian produk kesejahteraan mereka yang berasaskan fungsi dan keberkesanan.
Menyampaikan analisis mikro berketepatan tinggi
Penyelesaian Becon menggabungkan analisis makro dan mikro bagi mencapai tahap ketepatan yang lebih tinggi, disokong oleh penyelidikan kolaboratif bersama para profesional perubatan serta pangkalan data kukuh yang merangkumi lebih daripada 3 juta profil kulit dan rambut. Pengimbas khususnya menggunakan kamera beresolusi tinggi dan pelbagai penderia, termasuk pengimejan LED UV-A, pengesanan suhu, kelembapan dan bau, untuk mengukur masing-masing 12 parameter kulit dan 12 parameter rambut dalam masa hanya lima minit:
Kulit: kelembapan, kemerahan, sebum, jerawat, porfirin, saiz liang pori, ketumpatan liang pori, cela, kedutan, lingkaran gelap, penghalang kulit, suhu kulit
Rambut dan kulit kepala: risiko keguguran rambut, isipadu rambut, ketebalan rambut, ketumpatan folikel, bilangan helai rambut bagi setiap folikel, kelembapan, sebum, kelemumur, sensitiviti, bau rambut
Andrew Wong, Ketua Pegawai Eksekutif Health & Beauty, DFI Retail Group, berkata: “Kerjasama dengan Becon ini merupakan satu langkah strategik yang penting dalam memajukan strategi kesejahteraan kami serta mengukuhkan kedudukan kami sebagai penasihat yang dipercayai oleh para pelanggan. Dengan mengintegrasikan teknologi bersama kepakaran profesional yang telah lama kami bina, kami mewujudkan pengalaman omnisaluran yang bukan
sahaja menyokong pelbagai keperluan kesejahteraan pelanggan kami, malah memupuk penglibatan dan kesetiaan jangka panjang merentasi perniagaan Health & Beauty kami.”
Minsuk Park, Ketua Pegawai Eksekutif Becon, berkata: “Kerjasama dengan DFI Retail Group ini membolehkan Becon membawa teknologi penilaian termaju kami kepada lebih ramai pelanggan di seluruh Asia. Dengan menggabungkan keupayaan inovasi kami bersama rangkaian runcit yang kukuh serta ekosistem omnisaluran DFI, kami dapat menyampaikan pandangan yang diperibadikan pada skala besar dan membantu pelanggan memahami kesejahteraan mereka melalui nasihat yang dipercayai.”
DFI dan Becon akan terus bekerjasama rapat apabila penyelesaian ini diperkenalkan secara perbringkat di kedai-kedai dan aplikasi mudah alih bermula tahun 2026. Para pelanggan akan dapat mengakses perkhidmatan baharu ini di lebih banyak lokasi kejiranan, disokong oleh pelancaran berperingkat pengalaman aplikasi mudah alih versi lite di pasaran terpilih. Bersama-sama, kedua-dua syarikat kekal komited untuk mempertingkatkan pengalaman kesejahteraan yang dibina berteraskan teknologi, kepakaran dan pemperibadian.
The issuer is solely responsible for the content of this announcement.
Mengenai DFI Retail Group
DFI Retail Group (“DFI”) merupakan peruncit terkemuka di Asia, dipacu oleh tujuannya untuk “Mengekalkan Perkhidmatan di Asia Dari Generasi ke Generasi Melalui Detik-Detik Yang Bermakna Setiap Hari”. Setakat 1 Disember 2025, DFI bersama syarikat-syarikat sekutunya mengendalikan lebih daripada 7,400 cawangan dan menggaji lebih 81,000 kakitangan. DFI komited untuk menyampaikan kualiti, nilai dan perkhidmatan kepada pengguna Asia melalui pengalaman runcit yang menarik, disokong oleh rangkaian kedai yang luas serta rantaian bekalan yang cekap dan berkeupayaan tinggi. DFI, termasuk syarikat-syarikat sekutu, mengendalikan portfolio jenama-jenama terkemuka merentasi lima bahagian utama: kesihatan dan kecantikan, kemudahan, makanan, kelengkapan rumah dan restoran.
Guardian
Guardian ditubuhkan pada tahun 1967 di Malaysia dan telah berkembang menjadi peruncit kesihatan dan kecantikan yang dipercayai di Asia Tenggara. Dengan lebih daripada 1,200 kedai di Brunei, Indonesia, Malaysia, Singapura dan Vietnam, Guardian menawarkan rangkaian produk penjagaan kesihatan, penjagaan kecantikan, penjagaan diri serta penjagaan bayi yang komprehensif bagi memenuhi pelbagai keperluan pelanggannya. Kedai-kedai Guardian juga menyediakan perkhidmatan profesional seperti kaunseling penjagaan pesakit, perkhidmatan farmasi dan penjagaan diri, sekali gus menawarkan penyelesaian kesihatan dan kecantikan sehenti yang mudah dan menyeluruh.
Mannings
Mannings merupakan peruncit kesihatan dan kecantikan terbesar di Hong Kong, mengendalikan lebih daripada 300 cawangan, termasuk lebih 60 farmasi dalam kedai, di seluruh Hong Kong dan Macau. Dengan rangkaian produk dan perkhidmatan yang pelbagai, Mannings komited untuk mengintegrasikan konsep “Kesejahteraan” ke dalam kehidupan seharian sambil menerajui era baharu dalam penjagaan kesihatan. Melalui penawaran teknologi kesihatan inovatif, penyelesaian AI, penjagaan kesihatan pencegahan, alat pengurusan kesihatan kendiri serta penyelesaian kesejahteraan dan kecantikan digital, Mannings memperkasakan individu dan keluarga untuk mengutamakan kesejahteraan mereka. Mannings juga menyediakan perkhidmatan profesional pelengkap, termasuk program Pelupusan Selamat Ubat Tidak Digunakan, nasihat bagi mengatasi penyakit ringan, serta konsultasi berkaitan ubat-ubatan dan penggunaannya, demi melindungi kesihatan dan kecantikan komuniti.
Mengenai Becon
Becon ialah sebuah syarikat teknologi kecantikan dari Korea yang mengkhusus dalam analisis kulit kepala dan kulit berasaskan kecerdasan buatan (AI), dengan menggabungkan perkakasan pengimejan proprietari, perisian pintar serta sistem cadangan berasaskan data bagi membolehkan penjagaan yang diperibadikan. Diiktiraf oleh Samsung melalui Program C-Lab dan pelaburan strategik, Becon turut menerima pelbagai pengiktirafan di peringkat global dan nasional, termasuk CES 2023 Innovation Award, pelantikan sebagai wakil teknologi K-Beauty di 2025 APEC Summit, penilaian teknologi nasional Tier-2, serta Anugerah Menteri Sains dan ICT. Melalui inovasi berterusan dan kerjasama global, Becon berhasrat untuk mentakrifkan semula cara kesihatan kulit kepala dan kulit dianalisis serta diuruskan di peringkat global.
HANOI, VIETNAM – Media OutReach Newswire – 30 January 2026 – Alternative finance provider F88 continued its strong growth momentum in the fourth quarter of 2025, reporting higher profits, expanding lending operations and surpassing its full-year business targets, reinforcing its position in Việt Nam’s non-traditional financial services market.
F88 continued to expand across three main channels: its nationwide transaction office network, partnerships and digital services via the My F88 application. — Photo courtesy of F88
The company announced pre-tax profit of VNĐ304 billion (US$12 million) for the final quarter, up 47 per cent year-on-year. For the whole year, pre-tax profit reached VNĐ907 billion, more than doubling 2024’s figure and exceeding the annual plan by 35 per cent.
These results highlight F88’s rapid expansion in serving mass-market customers who remain underserved by traditional banking institutions.
As of December 31, outstanding customer loans totalled VNĐ7.2 trillion, up 57 per cent from the beginning of the year, reflecting rising demand and the company’s growing operational capacity.
Disbursements in the fourth quarter alone reached nearly VNĐ5 trillion, up 40 per cent year-on-year and marking the highest quarterly level since the firm’s establishment. Total disbursements for 2025 rose 37 per cent to VNĐ16.5 trillion.
Revenue growth also accelerated. Fourth-quarter revenue climbed 53 per cent to nearly VNĐ1.21 trillion. Lending activities remained the main driver, contributing VNĐ1.05 trillion, or 86.4 per cent of total revenue, up 51 per cent. Insurance services generated VNĐ149 billion, surging 62 per cent and accounting for 12.2 per cent.
This diversified income structure has helped the company reduce reliance on a single revenue stream, while improving overall resilience.
Alongside expansion, F88 maintained a focus on risk management and portfolio quality. The on-time repayment rate remained stable at around 84 per cent. Net write-offs in the fourth-quarter stood at 3.1 per cent of average outstanding loans, slightly higher than previous quarters due mainly to prolonged storms and flooding through November, which temporarily affected borrowers’ repayment ability in impacted regions.
Operating efficiency improved, with the cost-to-income ratio declining to 45.3 per cent from 48.7 per cent a year earlier.
The combination of stronger scale, tighter risk controls and cost optimisation underpinned the company’s record annual performance.
Customer growth was another key driver. Nearly 76,700 new borrowers were added during the quarter, up 26 per cent year-on-year. New contracts almost doubled to 269,000. The proportion of repeat customers increased significantly, with returning borrowers accounting for 67 per cent of contracts, compared to 58 per cent in the first quarter, indicating rising customer trust and satisfaction.
F88 continued to expand across three main channels: its nationwide transaction office network, partnerships and digital services via the My F88 application. The blend of technology and physical outlets has enabled the company to scale while maintaining control over operations.
By the end of the year, the firm operated 950 transaction stores nationwide, up 82 from the start of the year and exceeding its 2025 target.
Strategic partnerships also strengthened distribution. Cooperation with e-wallet provider MoMo now allows more than 30 million users to directly access F88’s secured lending services through the MoMo app. Meanwhile, collaboration with Military Bank (MB) has enabled F88 to operate a agent banking model at all transaction points, processing over 100,000 transactions for MB customers during the year.
F88 Chairman Phùng Anh Tuấn said the results reflected the company’s consistent strategy of balancing expansion with financial discipline.
“Our fourth-quarter and full-year performance demonstrates our commitment to sustainable growth, customer-centric services and prudent risk management,” Tuấn said.
“In 2026, we will continue selective expansion, improve portfolio quality, develop complementary financial services and deepen strategic partnerships to reinforce our leadership in Việt Nam’s alternative finance sector.”
Beyond its business performance, F88 also gained recognition for corporate governance and workplace standards. The company was named a Best Managed Company by Deloitte Private and ranked among the top 100 best places to work nationwide by Anphabe and the Việt Nam Chamber of Commerce and Industry. Hashtag: #F88
https://nhadautu.f88.vn/en