Where the spirit of Muay Thai meets nearly eight decades of retail heritage: a limited-edition bag available from 1 July 2026 at participating Central Department Store and Rajadamnern Stadium.

BANGKOK, THAILAND – Media OutReach Newswire – 30 July 2026 – Two established Thai institutions have come together on a collaboration that invites travellers to carry an expression of Thai culture with them. Central Department Store, under Central Retail, one of Thailand’s established department store names, and Rajadamnern Stadium, a historic cultural landmark in Thailand and a home of Muay Thai, have launched the Central x Rajadamnern Stadium Bag. The bag is available from 1 July to 31 October 2026, or while stocks last.

Its distinction lies in how the bag brings their stories together.

The limited-edition bag reimagines Muay Thai in contemporary form, bringing together the signatures of both institutions for shoppers and travellers around the world to experience and own.

• Central Department Store revives the classic logo it used between 1947 and 1973, marking a return to the heritage and legacy of the store’s founding era.
• Rajadamnern Stadium brings the Yant Paed Tidt (Eight-Direction Yantra), a sacred symbol traditionally associated with protection, courage and strength from every direction — qualities that echo the heart of Muay Thai.
• Central Department Store’s red meets Rajadamnern Stadium’s signature blue, uniting both identities in one design.
• The choice of a reusable fabric tote reflects Central Department Store’s commitment to more considered material choices.

Take Home a Distinctive Thai Collaboration.
Free with a qualifying purchase between 1 July and 31 October 2026, or while stocks last:

• Central x Rajadamnern Stadium Bag Red version: Free with a purchase of 15,000 Baht or more at nine participating Central stores: CENTRAL @ centralwOrld, Central Bangrak, Central Rama 9, Central Phuket, Central Patong, CentralFestival Samui, CentralFestival Chiangmai, Central Udonthani and Central Pattaya Beach.
• Central x Rajadamnern Stadium Bag White version: Free with a purchase of 20,000 Baht or more at Central Chidlom.

Take Home the Special-Edition Bag for 990 Baht

• The Central x Rajadamnern Stadium Bag Red version is available for purchase from 25 July 2026 at 23 participating Central stores: Central Chidlom, CENTRAL @ centralwOrld, Central Ladprao, Central Pinklao, Central Bangna, Central EastVille, Central Silom Complex, Central Rama 2, Central Rama 3, Central Chaengwattana, Central Ramindra, CentralPlaza WestGate, Central Future Park Rangsit, CENTRAL @ Megabangna, Central Nakhon Pathom, Central Fashion Island, CentralFestival Samui, Central Phuket, CentralFestival Hadyai, CentralFestival Pattaya Beach, CentralFestival Chiangmai, Central Khonkaen and Central Udonthani.
• The Central x Rajadamnern Stadium Bag Red and White versions are available for purchase from 1 July 2026 at the Rajadamnern Stadium Official Store.

Something worth taking home

For shoppers, it is more than a bag. It brings together the spirit of Muay Thai spirit and Thailand’s retail heritage, created by two celebrated Thai institutions and created for travelers to carry home. The collaboration is recognise by the Tourism Authority of Thailand (TAT), whose tourism direction places greater emphasis on quality experiences and sustainable value creation. By drawing on Thailand’s cultural strengths — from Muay Thai and Thai cuisine to locally rooted products and destinations — TAT seeks to create lasting value for travellers and Thailand’s tourism sector alike.

Learn more:

• For Central Department Store’s special activities and offers, follow Facebook: Central Department Store and Instagram: Central Department Store
• For tourist privileges and services, visit: www.central.co.th/en/tourist
• For the latest from Rajadamnern Stadium, follow Facebook, Instagram and TikTok: Rajadamnern Stadium.
• For Muay Thai tickets, visit: rajadamnern.com

Hashtag: #CentralDepartmentStore #RajadamnernStadium #MuayThai

https://www.central.co.th/en/tourist
https://www.facebook.com/CentralDepartmentStore/
https://www.instagram.com/centraldepartmentstore/?hl=en
https://rajadamnern.com/

The issuer is solely responsible for the content of this announcement.

About Central Retail

Central Retail Corporation Public Company Limited (“the Company” or “Central Retail”) is the leading Multi-Format, Multi-Category, Omnichannel Retail and Wholesale platform in Thailand and Vietnam. The Company has a network of 3,777 stores (as of 31 March 2026) such as department stores, specialty stores, supermarket, hypermarket, wholesale, and retail plaza. Central Retail’s business is organized into 4 operating segments based on business units; (1) Food, which focuses on groceries and items including products and services for both people and pets under portfolio of retail and wholesale banners, for example, TOPS, TOPS FOOD HALL, TOPS FINE FOOD, TOPS DAILY, TOPS CARE and GO WHOLESALE in Thailand and Big C / GO! hypermarket, Tops Market Vietnam, go! and Lan Chi Mart in Vietnam; (2) Hardline, which focuses on electronics, home improvement, stationery, office equipment, book, and e-Book under portfolio of retail banners, for example, Thaiwatsadu, Thaiwatsadu x BnB home, Auto1, Power Buy, OfficeMate, B2S, Meb, and Nguyen Kim; (3) Fashion, which focuses on apparel and accessories under portfolio of retail banners, for example, Central Department Store, Robinson Department Store, Supersports, and Central Marketing Group; (4) Property, which focuses on leasing retail property to third parties and to its own stores at retail plazas, for example, Robinson Lifestyle, Tops Plaza, and Big C / GO! mall Vietnam. As of 31 March 2026, Central Retail has a presence in 2 countries: comprising of 63 provinces in Thailand and 26 provinces in Vietnam.

Rajadamnern Stadium is the world’s first Muay Thai stadium. It remains the birthplace of Muay Thai’s official ranking system and championship belt, and a living arena where every fight night begins with a ritual dance honouring teachers, discipline and history through an immersive experience.

About Both Partners

Central Department Store stands as the country’s foremost department store and the curated retail lifestyle destination, bringing together trend setting, high-quality and unique assortment, lifestyle experiences, and world-class services that inspire customers. With branches across Thailand, Central Department Store offers a comprehensive retail universe spanning beauty, fashion, watches and jewellery, mom and kids, home, bedding, small appliances, and elevated services designed to make every visit more than a shopping trip with stores across Thailand’s major tourist cities.

Where the spirit of Muay Thai meets eight decades of retail heritage: a special-edition bag available from 1 July 2026 at participating Central Department Stores and Rajadamnern Stadium.

BANGKOK, THAILAND – Media OutReach Newswire – 30 July 2026 – Two Thai legends have joined forces on a collaboration that lets travellers carry a piece of Thai culture with them. Central Department Store, under Central Retail, Thailand’s leading department store, and Rajadamnern Stadium, one of the country’s most treasured cultural landmarks and a home of Muay Thai, have launched the Central x Rajadamnern Stadium Bag. The bag is available from 1 July to 31 October 2026, or while stocks last.

The magic lies in how the bag brings their stories together.
The limited-edition bag reimagines Muay Thai in contemporary form, bringing together the signatures of both institutions for shoppers and travellers around the world to experience and own.

• Central Department Store revives the classic logo it used between 1947 and 1973, marking a return to the heritage and legacy of the store’s founding era.
• Rajadamnern Stadium brings the Yant PaedTidt (Eight-Direction Yantra), an ancient sacred symbol believed to offer protection, courage and strength from every direction — qualities that echo the heart of Muay Thai.
• Central Department Store’s red meets Rajadamnern Stadium’s signature blue, uniting both identities in one design.
• The choice of a fabric tote reflects Central Department Store’s commitment to sustainability.

Own the collaboration everyone is talking about.
Free with a qualifying purchase between 1 July and 31 October 2026, or while stocks last:

• Central x Rajadamnern Stadium Bag Red version: Free with a purchase of 15,000 Baht or more at nine participating Central stores: CENTRAL @ centralwOrld, Central Bangrak, Central Rama 9, Central Phuket, Central Patong, CentralFestival Samui, CentralFestival Chiangmai, Central Udonthani and Central Pattaya Beach.
• Central x Rajadamnern Stadium Bag White version: Free with a purchase of 20,000 Baht or more at Central Chidlom.

Take Home the Collectible for 990 Baht

• The Central x Rajadamnern Stadium Bag Red version is available for purchase from 25 July 2026 at 23 participating Central stores: Central Chidlom, CENTRAL @ centralwOrld, Central Ladprao, Central Pinklao, Central Bangna, Central EastVille, Central Silom Complex, Central Rama 2, Central Rama 3, Central Chaengwattana, Central Ramindra, CentralPlaza WestGate, Central Future Park Rangsit, CENTRAL @ Megabangna, Central Nakhon Pathom, Central Fashion Island, CentralFestival Samui, Central Phuket, CentralFestival Hadyai, CentralFestival Pattaya Beach, CentralFestival Chiangmai, Central Khonkaen and Central Udonthani.
• The Central x Rajadamnern Stadium Bag Red and White versionsare available for purchase from 1 July 2026 at the Rajadamnern Stadium Official Store.

Something worth taking home

For shoppers, it is more than a bag. It is a combined expression of Muay Thai spirit and Thai retail heritage, shaped by two Thai legends and created for travelers to carry home. The collaboration has also earned the endorsement of the Tourism Authority of Thailand (TAT), whose current strategy prioritises quality of experience over visitor volume. By leveraging Thailand’s cultural capital — from Muay Thai and Thai cuisine to locally rooted products and destinations — TAT aims to create meaningful value for travellers and the tourism sector alike.

Learn more:

• For Central Department Store’s special activities and offers, follow Facebook: Central Department Store and Instagram: Central Department Store
  
• For tourist privileges and services, visit: www.central.co.th/en/tourist
  
• For the latest from Rajadamnern Stadium, follow Facebook, Instagram and TikTok: Rajadamnern Stadium.
• For Muay Thai tickets, visit: rajadamnern.com

Hashtag: #CentralDepartmentStore #RajadamnernStadium #MuayThai

http://www.central.co.th/en/tourist
https://www.facebook.com/CentralDepartmentStore/
https://www.instagram.com/centraldepartmentstore/?hl=en
https://rajadamnern.com/

The issuer is solely responsible for the content of this announcement.

About Central Retail

Central Retail Corporation Public Company Limited (“the Company” or “Central Retail”) is the leading Multi-Format, Multi-Category, Omnichannel Retail and Wholesale platform in Thailand and Vietnam. The Company has a network of 3,777 stores (as of 31 March 2026) such as department stores, specialty stores, supermarket, hypermarket, wholesale, and retail plaza. Central Retail’s business is organized into 4 operating segments based on business units; (1) Food, which focuses on groceries and items including products and services for both people and pets under portfolio of retail and wholesale banners, for example, TOPS, TOPS FOOD HALL, TOPS FINE FOOD, TOPS DAILY, TOPS CARE and GO WHOLESALE in Thailand and Big C / GO! hypermarket, Tops Market Vietnam, go! and Lan Chi Mart in Vietnam; (2) Hardline, which focuses on electronics, home improvement, stationery, office equipment, book, and e-Book under portfolio of retail banners, for example, Thaiwatsadu, Thaiwatsadu x BnB home, Auto1, Power Buy, OfficeMate, B2S, Meb, and Nguyen Kim; (3) Fashion, which focuses on apparel and accessories under portfolio of retail banners, for example, Central Department Store, Robinson Department Store, Supersports, and Central Marketing Group; (4) Property, which focuses on leasing retail property to third parties and to its own stores at retail plazas, for example, Robinson Lifestyle, Tops Plaza, and Big C / GO! mall Vietnam. As of 31 March 2026, Central Retail has a presence in 2 countries: comprising of 63 provinces in Thailand and 26 provinces in Vietnam.

Rajadamnern Stadium is the world’s first Muay Thai stadium. It remains the birthplace of Muay Thai’s official ranking system and championship belt, and a living arena where every fight night begins with a ritual dance honouring teachers, discipline and history through an immersive experience.

About Both Partners

Central Department Store stands as the country’s foremost department store and the curated retail lifestyle destination, bringing together trend setting, high-quality and unique assortment, lifestyle experiences, and world-class services that inspire customers. With branches across Thailand, Central Department Store offers a comprehensive retail universe spanning beauty, fashion, watches and jewellery, mom and kids, home, bedding, small appliances, and elevated services designed to make every visit more than a shopping trip with stores across Thailand’s major tourist cities.

The 18th DISG Task Force Meeting Held in Bangkok, Thailand

BANGKOK, THAILAND – Media OutReach Newswire – 30 July 2026 – The Dialogue for Innovative and Sustainable Growth (DISG), a bilateral public-private economic cooperation platform between ASEAN and Japan chaired by Masuo Kuremura, convened the “18th DISG Task Force Meeting” on July 8, 2026, at the Carlton Hotel Bangkok Sukhumvit in Bangkok, Thailand.

Against the backdrop of a rapidly changing international economic landscape, participants reaffirmed the critical need to further advance cooperation between Japan and ASEAN. Highlighting this shared commitment, the meeting culminated in the official adoption of the “DISG Task Force Joint Declaration” (hereinafter referred to as the “Joint Declaration”), which outlines collaborative actions across five priority fields through public-private partnerships.

Opening Remarks and Keynote Presentation

At the commencement of the meeting, Chairman Masuo Kuremura delivered opening remarks, followed by a comprehensive presentation outlining the four strategic pillars of ASEAN-Japan cooperation:

1. Supply Chain Resilience
2. Co-creation of Innovation
3. AI and Digital Investment
4. Energy Transition

Amid growing uncertainty in the international arena regarding supply chain resilience, Chairman Masuo Kuremura addressed the possibility of supporting industrial self-reliance through consultations with major ASEAN nations. To promote the co-creation of innovation, he showcased the achievements of the “Fast Track Pitch” events—which attracted 410 applications and 776 participants across four neighboring nations—as well as the “Young Leaders Summit.”

In the field of AI and digital investment, he discussed the need for cooperation in data centers and semiconductors. For energy transition, he proposed the “AZEC+” (Asia Zero Emission Community Plus) initiative, which enhances the existing decarbonization framework by integrating a broader security perspective. In conclusion, he stressed the importance of translating these frameworks into more concrete projects and discussions.

Following the opening session, the first segment of keynote speeches featured Prof. Dr. Pavida Pananond, Professor of International Business at Thammasat Business School, who spoke on “Challenges and Expectations of ASEAN-Japan Cooperation.” She highlighted the structural shift in global supply chains from “efficiency-first” to “security and resilience-first” models. Noting that resilience holds different meanings depending on national perspectives and corporate strategies, she presented three crucial implications for businesses:

1. Understanding the specific strengths of each country and region.
2. Identifying critical areas along the value chain.
3. Creating resilience across regions, industries, and companies that transcends mere cost-efficiency.

Next, Mr. Yuta Okuyama, Chief of Staff of the President’s Office at the Economic Research Institute for ASEAN and East Asia (ERIA), delivered a presentation titled “From Shock to Strategy: Towards a New Generation of ASEAN-Japan Cooperation and Regional Economic Resilience.” He detailed ERIA’s efforts to strengthen regional platforms through supply chain analysis and Track 1.5 public-private dialogues. He also introduced an ongoing initiative to formulate a regional oil stockpiling strategy for ASEAN, affirming ERIA’s commitment to reinforcing economic resilience and security in the region through cooperative approaches.

Presentations: Updates from the Chambers of Commerce and Industry of the Philippines and Thailand

The second session opened with a presentation by Mr. Perry Ferrer, President of the Philippine Chamber of Commerce and Industry (PCCI). He outlined the structural challenges facing the Philippines, including infrastructure quality constraints, income disparities, and the economic toll of frequent typhoons. However, he also spotlighted the country’s emerging strategic assets, such as its robust semiconductor and electronics industries, its young demographic profile, the trilateral “Luzon Economic Corridor” initiative involving Japan, the US, and the Philippines, and its high-purity silica resources. Mr. Ferrer emphasized the complementary nature of the bilateral relationship, with Japan providing capital and technology while the Philippines contributes a dynamic workforce and critical minerals.

Subsequently, Mr. Voratat Tantimongkolsuk, Deputy Secretary General of the Board of Trade of Thailand (representing the Thai Chamber of Commerce – TCC), pointed out that global supply chains are at a turning point due to geopolitical risks and maritime logistics disruptions. Leveraging the strategic location of the Mekong region connecting East Asia and ASEAN, he proposed enhancing land-sea connectivity and trucking efficiency through the Greater Mekong Subregion (GMS) framework. He identified digital logistics and green logistics as top priorities for ASEAN-Japan cooperation, concluding that mutual trust among stakeholders is indispensable to realizing a resilient and sustainable supply chain.

Discussion and Exchange of Views

A lively panel discussion ensued, focusing on supply chain resilience and workforce development:

• Mr. Perry Ferrer (PCCI, Philippines) proposed the implementation of supply chain visualization tools and the necessity of establishing a mutual recognition framework for skilled labor.
• Mr. Hans Lukiman (KADIN, Indonesia) emphasized the importance of creating pathways that allow returning workers to contribute their acquired skills back to domestic industries.
• Mr. Nguyen Vu Kien (VCCI, Vietnam) advocated for the development of supply chain traceability systems.
• Mr. Musa Adnin (ASEAN-BAC, Brunei) brought up a practical case where no Japanese firms participated in recent domestic data center tenders, pointing out that “while Japan possesses superior technology, it lags behind Western and Chinese competitors in terms of business execution and deployment speed.”

In response to these recommendations, Ms. Yumiko Hata (Director, Asia and Pacific Division at the Ministry of Economy, Trade and Industry, METI, of Japan) expressed her gratitude for the proposals and stated, “We will promote measures toward energy security and supply chain resilience in close cooperation with the chambers of commerce of each country.”

To consolidate the rich insights from this dialogue, Chairman Masuo Kuremura presented the “DISG Task Force Joint Declaration” at the conclusion of the meeting, which was officially adopted.

Background of the Joint Declaration

While ASEAN continues to enjoy robust economic growth, geopolitical tensions, energy supply chain risks originating from the Strait of Hormuz, and structural shifts in industries driven by AI and digitalization are impacting the regional economy. Under these circumstances, Japan and ASEAN have compiled the Joint Declaration to co-create a sustainable and resilient economic foundation.

Key Points of the Joint Declaration

The Joint Declaration aims to strengthen public-private partnership and regional cooperation across the following five priority areas:

1. Building Resilient Supply Chains

Acknowledge that securing the stability and diversity of supply chains, including critical materials and technologies, is essential for regional economic growth. Japan and ASEAN will upgrade production, logistics, and procurement networks through deeper industrial cooperation, enhancing resilience and mitigating concentration risks.

2. Cooperation in Economic Security Fields

Strengthen mutually beneficial, complementary partnerships in a highly volatile international environment. Cooperation will focus on information sharing, human resource development, and investment promotion in strategically critical sectors, including semiconductors, automobiles, AI/digital infrastructure, and energy.

3. Cooperation in Energy Transition and Next-Generation Energy Fields

Pursue the dual goals of energy security and carbon neutrality by establishing supply infrastructure and technical collaboration in next-generation fields, such as biofuels, sustainable aviation fuel (SAF), and small modular reactors (SMRs). Regional energy resilience will be enhanced by leveraging the ASEAN Power Grid (APG), the Asia Zero Emission Community (AZEC), and the Partnership on Wide Energy and Resources Resilience Asia (POWERR Asia) frameworks.

4. Promoting Innovation and Industrial Upgrading

Position digital transformation (DX) and green transformation (GX) as keys to economic growth and industrial competitiveness, and promote inter-enterprise collaboration and open innovation in areas such as AI, data utilization, and next-generation mobility. The goal is to generate ASEAN-originated innovation through cooperation among large enterprises, SMEs, startups, and academia.

5. Next-Generation Human Resource Development and Contribution to Local Communities

Recognize that talent cultivation and active personnel exchanges are indispensable for sustainable development. Japan and ASEAN will promote exchanges among next-generation leaders, specialists, and young entrepreneurs, contributing to a diverse, inclusive, and resilient society.

Hashtag: #DISG

https://ameicc.org/disg/
https://www.facebook.com/AMEICC

The issuer is solely responsible for the content of this announcement.

About DISG

Established in 2020 following an agreement at the ASEAN-Japan Economic Ministers’ Meeting, the Dialogue for Innovative and Sustainable Growth (DISG) is a public-private dialogue platform dedicated to deepening bilateral economic cooperation. Focusing on high-impact areas such as digital transition, green economy, and industrial upgrading, DISG translates cooperative potential into concrete initiatives through expert discussions across the private, academic, and public sectors. Notably, DISG collaborates with 13 key economic organizations, including the Japan External Trade Organization (JETRO) and the ASEAN Business Advisory Council (ASEAN-BAC), creating a “public-private PDCA cycle” that reports field-level challenges and projects directly to the ASEAN-Japan Economic Ministers’ Meeting (AEM-METI).

A cultural and technological alliance redefining sound, self-expression, and premium audio innovation for Morocco’s new generation.

CASABLANCA, MOROCCO – Media OutReach Newswire – 30 July 2026 — Where music meets innovation, self-expression thrives. Marking a major moment in Morocco’s creative scene, global smart accessories pioneer oraimo has teamed up with the country’s rap trailblazer Draganov as its newest Brand Ambassador. This tie-up represents a deep, long-term strategic alliance. By uniting one of Morocco’s most authentic musical voices with one of the world’s fastest-growing consumer electronics brands, the partnership seeks to elevate how Gen Z and Millennials perceive lifestyle technology.

Serving as the cornerstone of this exciting long-term collaboration is the launch of the oraimo SpaceBuds 2. Guided by the campaign mantra “Noise Off. Space On.”, the partnership highlights the power of smart technology in helping young individuals shape their own creative sanctuaries amidst a noisy world.

Both oraimo Maroc and Draganov share a dedication to inspiring the next wave of creators through authentic, boundary-pushing experiences. “To me, music is about carving out a personal space to create and connect,” Draganov shared. “Partnering with oraimo is exciting because we both want to empower people to experience that creative freedom, whenever and wherever they are.”

Crafted from the user’s perspective, the oraimo SpaceBuds 2 act as the ultimate everyday companion—whether commuting, working, or chasing inspiration. The wireless earbuds boast an industry-leading 52dB ANC (Active Noise Cancellation), powered by an advanced hybrid noise-cancelling algorithm. This ensures that even in chaotic urban environments, users can instantly switch off external noise and focus on their own rhythm.

Breaking new ground in music technology, the oraimo SpaceBuds 2 also come packed with cutting-edge AI Translation functions. With features supporting real-time conversation translation, voice prompts, and meeting note summarization, these smart earbuds seamlessly transition from an immersive entertainment hub to a powerful tool for young business professionals.

Visually, the earbuds pay homage to Moroccan culture and speak directly to local roots, with a unique Lunar Eclipse sliding design. Featuring a sleek, Lunar Eclipse-inspired sliding cover complemented by a custom Infinite Light Effect, the product beautifully marries modern design with deep cultural meaning. Beneath the hood, a φ11mm dynamic driver works in harmony with the signature HavyBass^TM algorithm to deliver a rich, spatial audio experience and crystal-clear call quality. Complete with an impressive 45-hour battery life and a 10-minute ultra-fast charge that delivers 3 hours of playback, the earbuds redefine everyday convenience.

The oraimo SpaceBuds and oraimo SpaceBuds 2 are now both available across Morocco. Users can fully customize their listening experience, adjust noise reduction levels, and locate their earbuds via the official oraimo Sound app. By bridging the gap between premium consumer electronics and authentic Moroccan youth culture, oraimo continues to solidify its footprint as an innovative lifestyle-driven leader in the region.

Hashtag: #oraimo #SpaceBuds2 #Draganov

The issuer is solely responsible for the content of this announcement.

About oraimo

oraimo is a pioneering global smart accessories brand that brings cutting-edge, accessible technology to consumers worldwide. Operating in over 60 countries, oraimo serves as an industry frontrunner by blending premium quality, modern design, and exceptional value. Its extensive product ecosystem spans wireless earbuds, smartwatches, speakers, charging solutions, power banks, mobile accessories, and smart home devices. Guided by a spirit of continuous innovation, oraimo is committed to designing smart solutions that inspire and empower young generations to live a more connected, dynamic lifestyle.

Official website: https://www.oraimo.com/en

HONG KONG SAR – Media OutReach Newswire – 29 July 2026 – #legend, Asia’s leading luxury lifestyle print and digital platform, has announced its AI-first transformation strategy across editorial, commercial, and audience development operations. The move positions #legend at the forefront of a rapidly shifting media landscape, where premium publishing must evolve as quickly as the readers it serves.

As audiences increasingly consume content through AI-powered search, personalized recommendations, and immersive digital experiences, #legend is investing in artificial intelligence to enhance editorial excellence, deepen audience engagement, and create greater value for readers, luxury brands, and business partners.

“AI is not replacing creativity; it is enhancing it,” said Bruce Rockowitz, Chairman of Legend Publishing. “Luxury has always been about delivering exceptional experiences. By embracing AI, we can better understand our audience, produce richer content more efficiently, and connect brands with consumers in more meaningful ways.”

Central to the transformation is a new AI-powered editorial ecosystem built to support journalists and creative teams. Editors will be assisted with research, multilingual translation, trend analysis, and workflow efficiencies, freeing them to concentrate on the original storytelling and high-quality journalism that have defined the publication since its founding.

Readers will also notice a more personalized experience. #legend will introduce intelligent content discovery across its digital platforms, surfacing articles, luxury products, travel destinations, events, and business insights tailored to individual interests. For the brand’s commercial partners, this translates into more targeted, measurable, and meaningful marketing opportunities backed by real audience data.

For luxury brands working with #legend, AI-powered analytics will offer a clearer window into audience behavior, campaign performance, and emerging consumer trends, enabling stronger strategies and more accountable investment.

The company will also accelerate the production of premium marketing content, social campaigns, newsletters, video and multilingual editorial through generative AI, supporting its continued growth across Asia without compromising the editorial standards the brand is known for.

Recognizing that readers increasingly discover content through conversational AI rather than conventional search, #legend is investing in publishing infrastructure built for this new reality. By strengthening structured content, digital discoverability, and intelligent search capabilities, the platform is cementing its place as a trusted voice for luxury and lifestyle content wherever readers choose to find it.

Across the business, the benefits are expected to be tangible: faster production cycles, stronger reader engagement, sharper advertising performance, and more confident, data-informed decision-making at every level of the organization.

Through it all, the qualities that built #legend’s reputation remain non-negotiable. Authentic storytelling, trusted journalism, and premium experiences are not features of the old model to be discarded. They are the foundation upon which everything new will be built.

“Our future lies at the intersection of innovation and creativity,” Rockowitz added. “By combining human expertise with intelligent technology, we are building a smarter media platform that will continue to inspire readers, empower brands, and shape the future of luxury publishing in Asia.”

Hashtag: #legend

The issuer is solely responsible for the content of this announcement.

About #legend

#legend is Hong Kong’s premier digital destination for fashion, beauty, culture, and the extraordinary lives of the city’s most influential figures. Founded in Hong Kong, #legend has grown from a local publication into an influential voice in Asian luxury lifestyle media. The platform covers Culture, Watches & Jewellery, Fashion, Travel, Wellness, Design, Beauty, and related verticals, through print, digital, social media, and event experiences, with a mission to celebrate creativity, innovation, and the pursuit of excellence, connects influential audiences with the people, brands, and ideas shaping the future of luxury living.

For more information, visit: https://hashtaglegend.com/about

8 Ogos.

Inilah antara tawaran yang menanti:

Dapatkan Jenama Kegemaran Lebih Pantas dengan Beli Hari Ini, Sampai Hari Ini

Kini, jenama tempatan kegemaran rakyat Malaysia hanya beberapa jam sahaja dari pintu anda. Dengan Beli Hari Ini, Sampai Hari Ini, buat pesanan sebelum 12 tengah hari untuk menikmati Same Day Delivery, atau sebelum 3 petang untuk Instant Delivery dalam tempoh empat jam.

Teruskan kemeriahan sambutan dengan pelbagai tawaran menarik, termasuk Baucar Diskaun 22% Harian serta Baucar Diskaun 88% yang akan ditawarkan secara eksklusif bermula 8 malam pada 7 Ogos dan sepanjang 8 Ogos.

Lebih Banyak Penjimatan dengan Penghantaran Percuma Harian

Nikmati penghantaran ke seluruh negara hanya dengan beberapa ketikan melalui Penghantaran Percuma Harian, tanpa perbelanjaan minimum untuk lebih penjimatan pada setiap pembelian.

Nikmati Keistimewaan Shopee VIP Sempena Hari Merdeka

Raikan 8.8 Jualan Merdeka dengan Baucar VIP Bernilai sehingga RM8,800, dan nikmati penjimatan apabila membeli jenama ikonik Malaysia seperti Russell Taylors, Love Earth Organic dan Montigo. Sertai Shopee VIP untuk membuka lebih banyak penjimatan eksklusif, termasuk:

• Nikmati Baucar Diskaun 30% setiap hari hingga 8 Ogos.
• Baucar Penghantaran Percuma tanpa perbelanjaan minimum
• Penjimatan sehingga RM400 setiap Rabu VIP

Mulai 7 Ogos, ahli Shopee VIP boleh menikmati akses awal kepada tawaran sehingga 50% diskaun seawal 12 tengah malam, diikuti dengan penurunan baucar eksklusif yang menawarkan penjimatan sehingga RM1,000 bermula 8 malam. Selain itu, ahli juga boleh menikmati pelbagai ganjaran gaya hidup baharu, termasuk:

• Akses percuma selama 3 bulan ke The Star Digital
• Diskaun sehingga 10% untuk penerbangan, hotel, tarikan dan pakej pelancongan di Trip.com
• Akses percuma Canva Pro selama 3 bulan bermula 8 Ogos

Meriahkan Lagi Sambutan dengan Shopee Live

Jangan lepaskan peluang menonton Shopee Live dari 12 tengah hari hingga 2 petang pada 30 & 31 Julai serta 8 Ogos, bersama Mekyun, Sasi dan Sharina Richie. Nantikan pelbagai permainan interaktif, demonstrasi produk dan temu bual eksklusif.

Ikuti livestream untuk merebut Baucar Shopee Lagi Murah Diskaun 50%, di samping menikmati diskaun tambahan sehingga 95% daripada penjual terpilih, eksklusif untuk pembelian semasa sesi Shopee Live.

Jangan Lepaskan Tawaran Terhebat Hanya Pada 8.8

Raikan kemuncak 8.8 Jualan Merdeka dengan pelbagai tawaran eksklusif selama sehari sahaja, bermula 8 malam, 7 Ogos:

• RM8 Knockout Deals– Dapatkan produk terpilih pada harga hanya RM8, selagi stok masih ada.
• Shopee Lagi Murah Daily Shocking Sale 50% Off – Nikmati potongan sehingga 50% untuk jenama tempatan seperti Aik Cheong, SimplySiti dan Pery Smith pada waktu-waktu tawaran yang ditetapkan.
• RM800 Knockout Vouchers – Jimat sehingga RM800 apabila berbelanja minimum RM1,600.
• 8.8 Voucher Drop – Nantikan baucar RM10 yang akan ditawarkan pada waktu-waktu terpilih untuk pembelian minimum RM20.

Terokai Lebih Banyak Pilihan Sempena ASEAN Online Sales Day Bermula 8 Ogos

Sempena ASEAN Online Sales Day (AOSD) yang bermula 8 Ogos, teruskan sokongan kepada jenama tempatan Malaysia sambil menikmati Penghantaran Percuma serta pulangan tunai sehingga 50% apabila membeli-belah daripada penjual seperti MILK Inc, Kita Shop Sabah, dan TT Racing. Luaskan pengalaman membeli-belah anda ke seluruh Asia Tenggara dengan menerokai pilihan menarik daripada penjual serantau seperti shushi clothing, sakhacoffeeon dan eveandboyd sebelum kempen berakhir.

Hashtag: #Shopee #ASEANOnlineSalesDay #Merdeka

The issuer is solely responsible for the content of this announcement.

Mengenai Shopee

Shopee ialah platform e-dagang terkemuka di Asia Tenggara, Taiwan dan Brazil. Shopee memacu ekosistem digital yang inklusif dan mampan dengan membantu perniagaan beralih ke platform digital serta mengembangkan kehadiran dalam talian mereka, selain memperluas akses orang ramai kepada perkhidmatan digital dan memperkasa komuniti tempatan.

Shopee menawarkan pengalaman membeli-belah yang mudah, selamat dan interaktif, dinikmati oleh jutaan pengguna setiap hari. Shopee juga merupakan penyumbang penting kepada ekonomi digital dengan komitmen kukuh untuk membantu jenama tempatan dan usahawan berkembang maju dalam e-dagang.

Shopee ialah sebahagian daripada Sea Limited (NYSE: SE), sebuah syarikat teknologi global. Misi Sea adalah untuk meningkatkan kualiti hidup pengguna dan perniagaan kecil melalui teknologi menerusi tiga perniagaan terasnya: Shopee, Garena dan Monee.